Sage Adjusts Promotional Offer: Now 75% Off for 12 Months, Down from 100% Off for 2 Months
What happened
Between the Jul 6, 2025 and Oct 4, 2025 captures of Sage's pricing page, Pulse recorded one change: Promotional offer changed from '100% off for 2 months' (save $47-74) to '75% off for 12 months' (extended duration, reduced rate). Pulse files it as a pricing change (discount change) with a neutral direction. Pulse's latest capture (Aug 31, 2026) lists Payroll Premium at CAD 18, Payroll Essentials at $24.5, Payroll Standard at $32, Performance at CAD 4.25 and Shift planning at CAD 4.25.
Sage's previous recorded change was "Sage Implements Significant 17% Price Increase for Payroll Essentials per Employee" (Q2 2025). Sage has been tracked since 2024-10-01.
In the same window Freshbooks also changed their Finance & Accounting pricing pages. Those moves are listed further down, and the Pulse Agent can compare them side by side.
- — · DiscountDiscount change
Promotional offer changed from '100% off for 2 months' (save $47-74) to '75% off for 12 months' (extended duration, reduced rate)
| Plan | Field | Before | After | Change |
|---|---|---|---|---|
| — | Discount | Promotional offer changed from '100% off for 2 months' (save $47-74) to '75% off for 12 months' (extended duration, reduced rate) | Discount change | |
Values as written on Sage's public pricing page in the two captures Pulse compared; where the page states no number, the cells give the wording before and after.
Evidence
The two captures Pulse comparedFull-page captures of Sage's pricing page (sage.com) from Jul 6, 2025 and Oct 4, 2025; the change is marked near the top of the page.
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Sage, the last 90 days
Full history- Jul 6, 2026increaseSage hikes Payroll prices across all plans, trims free trial to 2 months
- Jul 4, 2026packagingSage Payroll: promo switched from 90% off/5mo to 3 months free
- Apr 3, 2026packagingSage Slashes Introductory Discount Duration from 10 Months to 5
- Q3 2025packagingSage Adjusts Promotional Offer: Now 75% Off for 12 Months, Down from 100% Off for 2 Months · this change
- Q2 2025packagingSage Implements Significant 17% Price Increase for Payroll Essentials per Employee
Across Finance & Accounting in the same window
All Finance & Accounting changes- FreshbooksJan 10Freshbooks Increases Promotional Discount to 75% Off for 3 Months While Reducing Free Trial Period to 7 Days
- FreshbooksJan 10Freshbooks Increases Plus Plan Price to $14 CAD/mo Amidst Reduced Discounts Across All Plans
- FreshbooksJan 10Freshbooks Increases Advanced Payments Add-on Price by 25% Amidst Other Changes
- FreshbooksJan 10Freshbooks Introduces 60% Off for 3 Months and Adds Buy Now Pay Later with Affirm and Instant Payouts Features
- FreshbooksJan 10Freshbooks Reduces Promotional Discount from 70% to 60%, Impacting Customer Savings
Questions about this change
Did Sage raise prices in October 2025?
No list-price increase was recorded between Jul 6, 2025 and Oct 4, 2025. The change Pulse detected was a pricing change: discount change.
What changed on Sage's pricing page between Jul 6, 2025 and Oct 4, 2025?
Promotional offer changed from '100% off for 2 months' (save $47-74) to '75% off for 12 months' (extended duration, reduced rate). Pulse compared the captures it took on Jul 6, 2025 and Oct 4, 2025; the before/after table above lists each item as written on the page.
How often does Sage change its pricing?
Pulse recorded 1 other pricing-page change for Sage in the 90 days before this one; the previous change was "Sage Implements Significant 17% Price Increase for Payroll Essentials per Employee" in Q2 2025; Sage has been tracked since 2024-10-01.