Sage Introduces 2 Months Free Promotion, Enhancing Value Over Previous 50% Off Offer
What happened
Between the Apr 1, 2024 and Jul 1, 2024 captures of Sage's pricing page, Pulse recorded 2 changes: Direct deposit feature added to Payroll plan comparison table; Promotional offer changed from '50% off for 3 months' to '2 months free'. Pulse files it as a pricing change (feature added, discount change) with an upward direction. Pulse's latest capture (Aug 31, 2026) lists Payroll Premium at CAD 18, Payroll Essentials at $24.5, Payroll Standard at $32, Performance at CAD 4.25 and Shift planning at CAD 4.25.
Sage's previous recorded change was "Sage Updates Promotional Offer: Now 50% Off for 3 Months Instead of 3 Months Free" (Q1 2024). Sage has been tracked since 2024-10-01.
In the same window Freshbooks also changed their Finance & Accounting pricing pages. Those moves are listed further down, and the Pulse Agent can compare them side by side.
- Payroll · FeatureAdded
BeforeNo Direct deposit feature
AfterDirect deposit feature
- — · DiscountReworded50% off for 3 months2 months free
| Plan | Field | Before | After | Change |
|---|---|---|---|---|
| Payroll | Feature | No Direct deposit feature | Direct deposit feature | Added |
| — | Discount | 50% off for 3 months | 2 months free | Reworded |
Values as written on Sage's public pricing page in the two captures Pulse compared; where the page states no number, the cells give the wording before and after.
Evidence
The two captures Pulse comparedFull-page captures of Sage's pricing page (sage.com) from Apr 1, 2024 and Jul 1, 2024; the change is marked on the page, where Direct deposit feature now appears.
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Sage, the last 90 days
Full history- Q2 2025packagingSage Implements Significant 17% Price Increase for Payroll Essentials per Employee
- Q4 2024increaseSage Raises Payroll Premium Cost to $16.50 per Employee/Month Amid Other Pricing Changes
- Q3 2024packagingSage Introduces New Payroll Plans and Offers 75% Off for 6 Months
- Q2 2024packagingSage Introduces 2 Months Free Promotion, Enhancing Value Over Previous 50% Off Offer · this change
- Q1 2024packagingSage Updates Promotional Offer: Now 50% Off for 3 Months Instead of 3 Months Free
Across Finance & Accounting in the same window
All Finance & Accounting changes- FreshbooksJan 10Freshbooks Increases Promotional Discount to 75% Off for 3 Months While Reducing Free Trial Period to 7 Days
- FreshbooksJan 10Freshbooks Increases Plus Plan Price to $14 CAD/mo Amidst Reduced Discounts Across All Plans
- FreshbooksJan 10Freshbooks Increases Advanced Payments Add-on Price by 25% Amidst Other Changes
- FreshbooksJan 10Freshbooks Introduces 60% Off for 3 Months and Adds Buy Now Pay Later with Affirm and Instant Payouts Features
- FreshbooksJan 10Freshbooks Reduces Promotional Discount from 70% to 60%, Impacting Customer Savings
Questions about this change
Did Sage raise prices in July 2024?
No list-price increase was recorded between Apr 1, 2024 and Jul 1, 2024. The change Pulse detected was a pricing change: feature added, discount change.
What changed on Sage's pricing page between Apr 1, 2024 and Jul 1, 2024?
Payroll feature: No Direct deposit feature → Direct deposit feature, added; discount: 50% off for 3 months → 2 months free, reworded. Pulse compared the captures it took on Apr 1, 2024 and Jul 1, 2024; the before/after table above lists each item as written on the page.
How often does Sage change its pricing?
Pulse recorded 1 other pricing-page change for Sage in the 90 days before this one; the previous change was "Sage Updates Promotional Offer: Now 50% Off for 3 Months Instead of 3 Months Free" in Q1 2024; Sage has been tracked since 2024-10-01.