Runway Transforms Unlimited Plan to Credit-Based Model, Enhances Free Plan with Gen-4 Text to Image Feature
What happened
Between the Apr 12, 2025 and Jul 4, 2025 captures of Runway's pricing page, Pulse recorded 3 changes: Unlimited plan changed from unlimited video generations to credit-based model with 2250 credits monthly plus Explore Mode for unlimited generations at relaxed rate; Basic plan renamed to Free (plan remains $0 with 125 one-time credits); Gen-4 Text to Image capability added to Free plan. Pulse files it as a packaging change (packaging change, plan renamed, feature added). Pulse's latest capture (Nov 15, 2026) lists Standard at $12, Pro at $28 and Max at $76.
Runway's previous recorded change was "Runway Removes Custom AI Generator Training from Standard Plan, Enhancing Enterprise and Unlimited Plans with Frames Access" (Q1 2025). Runway has been tracked since 2024-11-17.
In the same window Synthesia, Adobe and Loom also changed their AI & Machine Learning pricing pages. Those moves are listed further down, and the Pulse Agent can compare them side by side.
- ChangedUnlimitedPackaging
Beforeunlimited video generations
Aftercredit-based model
- RenamedBasicPlanBasic planFree
- Added—Feature
BeforeNot listed
AfterGen-4 Text to Image capability
| Plan | Field | Before | After | Change |
|---|---|---|---|---|
| Unlimited | Packaging | unlimited video generations | credit-based model | Changed |
| Basic | Plan | Basic plan | Free | Renamed |
| — | Feature | Not listed | Gen-4 Text to Image capability | Added |
Values as written on Runway's public pricing page in the two captures Pulse compared; where the page states no number, the cells give the wording before and after.
Evidence
The two captures Pulse comparedFull-page captures of Runway's pricing page (runway.com) from Apr 12, 2025 and Jul 4, 2025; the change is marked near the top of the page, where "unlimited video generations" becomes "credit-based model".
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The two full-page captures with this change marked up are free with an account.
Runway, the last 90 days
Full history- Apr 4, 2026PackagingRunway Expands Free Tier with Gemini 3 Pro and Generative Audio Tools
- Jan 12, 2026ImprovementRunway Unveils Gen-4.5 Text to Video for Standard Plan, Enhancing Creative Capabilities
- Q3 2025ImprovementRunway Removes Gen-3 Alpha Turbo from Free Plan, Impacting Access to Image to Video Features
- Q2 2025PackagingRunway Transforms Unlimited Plan to Credit-Based Model, Enhances Free Plan with Gen-4 Text to Image Feature This change
- Q1 2025ImprovementRunway Removes Custom AI Generator Training from Standard Plan, Enhancing Enterprise and Unlimited Plans with Frames Access
Across AI & Machine Learning in the same window
All AI & Machine Learning changes- SynthesiaJan 12Synthesia Introduces AI Dubbing [Beta] for Enterprise Plan, Enabling Video Translation in 29 Languages with Original Voice Preservation
- AdobeJan 10Adobe Creativecloud Introduces Firefly Pro Plan at $29.99/mo with Early Access Pricing, Amidst Multiple Price Increases for Other Plans
- LoomJan 10Loom Introduces Unlimited Meeting Recording Length Across All Tiers, Enhancing Accessibility for Users
Questions about this change
Did Runway raise prices in July 2025?
No list-price increase was recorded between Apr 12, 2025 and Jul 4, 2025. The change Pulse detected was a packaging change: packaging change, plan renamed, feature added.
What changed on Runway's pricing page between Apr 12, 2025 and Jul 4, 2025?
Unlimited packaging: unlimited video generations → credit-based model, changed; Basic plan: Basic plan → Free, renamed; feature added: Gen-4 Text to Image capability. Pulse compared the captures it took on Apr 12, 2025 and Jul 4, 2025; the before/after table above lists each item as written on the page.
How often does Runway change its pricing?
Pulse recorded 1 other pricing-page change for Runway in the 90 days before this one; the previous change was "Runway Removes Custom AI Generator Training from Standard Plan, Enhancing Enterprise and Unlimited Plans with Frames Access" in Q1 2025; Runway has been tracked since 2024-11-17.