Rocket Lawyer trademark add-on jumps from $350 to $400 for Plus, Pro
What happened
Between the Sep 7, 2026 and Sep 14, 2026 captures of Rocket Lawyer's pricing page, Pulse recorded one change: The Trademark services add-on (Premium Legal Services table) increased from $350 and up to $400 and up for both Plus and Pro plan members. Pulse files it as a packaging change (add-on change) with a neutral direction. Pulse's latest capture (Sep 28, 2026) lists Standard at $12.41, Plus at $20.75 and Pro at $29.08.
It lands 14 days after Rocket Lawyer's previous change, "Rocket Lawyer: In the plan comparison table, the 'Retain an Attorney' benefit (shown only as an icon, no price, on all 3…" (Aug 31, 2026). Before that Pulse recorded "Rocket Lawyer drops timed guarantees from Attorney consult and discount perks" (Jul 20, 2026). Rocket Lawyer has been tracked since 2026-07-05.
In the same window LegalZoom, Quicken and Rocket Matter also changed their Business Operations pricing pages. Those moves are listed further down, and the Pulse Agent can compare them side by side.
- Plus, Pro · Add-onChanged$350 and up$400 and up
| Plan | Field | Before | After | Change |
|---|---|---|---|---|
| Plus, Pro | Add-on | $350 and up | $400 and up | Changed |
Values as written on Rocket Lawyer's public pricing page in the two captures Pulse compared; where the page states no number, the cells give the wording before and after.
Evidence
The two captures Pulse comparedFull-page captures of Rocket Lawyer's pricing page (www.rocketlawyer.com) from Sep 7, 2026 and Sep 14, 2026; the change is marked around the middle of the page, where "$350 and up" becomes "$400 and up".
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The two full-page captures with this change marked up are free with an account.
Rocket Lawyer, the last 90 days
Full history- Sep 28, 2026packagingRocket Lawyer cuts trademark services fee to $350
- Sep 14, 2026packagingRocket Lawyer trademark add-on jumps from $350 to $400 for Plus, Pro · this change
- Aug 31, 2026packagingRocket Lawyer: In the plan comparison table, the 'Retain an Attorney' benefit (shown only as an icon, no price, on all 3…
- Jul 20, 2026improvedRocket Lawyer drops timed guarantees from Attorney consult and discount perks
Across Business Operations in the same window
All Business Operations changesQuestions about this change
Did Rocket Lawyer raise prices in September 2026?
No list-price increase was recorded between Sep 7, 2026 and Sep 14, 2026. The change Pulse detected was a packaging change: add-on change.
What changed on Rocket Lawyer's pricing page between Sep 7, 2026 and Sep 14, 2026?
Plus, Pro add-on: $350 and up → $400 and up, changed. Pulse compared the captures it took on Sep 7, 2026 and Sep 14, 2026; the before/after table above lists each item as written on the page.
How often does Rocket Lawyer change its pricing?
Pulse recorded 2 other pricing-page changes for Rocket Lawyer in the 90 days before this one; the previous change was "Rocket Lawyer: In the plan comparison table, the 'Retain an Attorney' benefit (shown only as an icon, no price, on all 3…" on Aug 31, 2026; Rocket Lawyer has been tracked since 2026-07-05.