OpenAI removes all public pricing from ChatGPT pricing page
What happened
Between the Feb 23, 2026 and Mar 2, 2026 captures of OpenAI's pricing page, Pulse recorded one change: All public prices removed from ChatGPT pricing page: Free ($0/mo), Go ($8/mo), Plus ($20/mo), Pro ($200/mo), Business ($25/user/mo annually) — prices no longer displayed. Pulse files it as a pricing change (price hidden) with a downward direction. Pulse's latest capture (Oct 18, 2026) lists Go at $8, Plus at $20, Business at $20 and Pro at $100.
OpenAI's previous recorded change was "OpenAI unveils new tiered pricing: Free, $8 Go, $20 Plus, $200 Pro" (Feb 23, 2026). Before that Pulse recorded "OpenAI API shifts Containers to per-session billing starting March 31" (Feb 18, 2026), "OpenAI rebrands Pro plan around GPT-5.2 and streamlines Codex naming" (Week 6, 2026) and "OpenAI Introduces New 'Go' Plan with Expanded Access to GPT-5.2 and Enhanced Features Between Free and Plus Tiers" (Q4 2025). OpenAI has been tracked since 2023-11-14.
In the same window Metabase, Anthropic, Microsoft and X also changed their AI & Machine Learning pricing pages. Those moves are listed further down, and the Pulse Agent can compare them side by side.
- Go, Plus, Pro · Price visibilityRemovedpublic pricesNo public prices
| Plan | Field | Before | After | Change |
|---|---|---|---|---|
| Go, Plus, Pro | Price visibility | public prices | No public prices | Removed |
Values as written on OpenAI's public pricing page in the two captures Pulse compared; where the page states no number, the cells give the wording before and after.
Evidence
The two captures Pulse comparedFull-page captures of OpenAI's pricing page (openai.com) from Feb 23, 2026 and Mar 2, 2026; the change is marked near the top of the page, where the public prices no longer appears.
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The two full-page captures with this change marked up are free with an account.
OpenAI, the last 90 days
Full history- Mar 18, 2026improvedOpenAI API adds Sora-2-pro HD video tier at $0.70/second
- Mar 10, 2026improvedOpenAI democratizes GPT-5.4 Thinking to Free tier, upgrades Pro models
- Mar 11, 2026packagingOpenAI API launches GPT-5.4, adds 10% data residency surcharge
- Week 10, 2026packagingOpenAI removes all public pricing from ChatGPT pricing page · this change
- Feb 23, 2026packagingOpenAI unveils new tiered pricing: Free, $8 Go, $20 Plus, $200 Pro
- Feb 18, 2026increaseOpenAI API shifts Containers to per-session billing starting March 31
- Week 6, 2026packagingOpenAI rebrands Pro plan around GPT-5.2 and streamlines Codex naming
- Q4 2025packagingOpenAI Introduces New 'Go' Plan with Expanded Access to GPT-5.2 and Enhanced Features Between Free and Plus Tiers
- Jan 12, 2026packagingOpenAI API Implements 40% Price Increase for GPT-5.2 Output and Input Tokens, Renames GPT-5 to GPT-5.2
Across AI & Machine Learning in the same window
All AI & Machine Learning changes- MetabaseApr 4Metabase Launches Data Studio and Storage Add-Ons, Expands Free AI Access
- AnthropicApr 4Anthropic API Drops Tiered Pricing for Sonnet 4.6, Goes Flat Rate
- MicrosoftApr 3Microsoft Copilot adds 4K Clipchamp export, AI image tools to Premium plan
- XFeb 18X adds real-time voice AI, drops structured outputs from API
Questions about this change
Did OpenAI raise prices in March 2026?
No list-price increase was recorded between Feb 23, 2026 and Mar 2, 2026. The change Pulse detected was a pricing change: price hidden.
What changed on OpenAI's pricing page between Feb 23, 2026 and Mar 2, 2026?
Go, Plus, Pro price visibility: public prices → No public prices, removed. Pulse compared the captures it took on Feb 23, 2026 and Mar 2, 2026; the before/after table above lists each item as written on the page.
How often does OpenAI change its pricing?
Pulse recorded 5 other pricing-page changes for OpenAI in the 90 days before this one; the previous change was "OpenAI unveils new tiered pricing: Free, $8 Go, $20 Plus, $200 Pro" on Feb 23, 2026; OpenAI has been tracked since 2023-11-14.
