OpenAI Introduces New GPT-4 Turbo Model at Existing Pricing While Ending Free Trial for Code Interpreter
What happened
Between the Jan 1, 2024 and Apr 1, 2024 captures of OpenAI's pricing page, Pulse recorded 6 changes: New embedding model text-embedding-3-large added at $0.13/1M tokens; New embedding model text-embedding-3-small added at $0.02/1M tokens; New GPT-4 Turbo model variant gpt-4-0125-preview added with same pricing as existing preview models ($10/1M input, $30/1M output); Pricing display unit changed from 'per 1,000 tokens' to 'per 1M or 1K tokens' with toggle option; Code interpreter free trial ended - now charges $0.03/session (was free until 12/13/2023); Retrieval tool free trial period extended from 01/12/2024 to 04/01/2024. Pulse files it as a packaging change (new plan, metric change, freemium change, trial change) with an upward direction. Pulse's latest capture (Oct 18, 2026) lists Go at $8, Plus at $20, Business at $20 and Pro at $100.
OpenAI's previous recorded change was "OpenAI Extends Assistants API Retrieval Free Trial to January 12, 2024" (Dec 2023). OpenAI has been tracked since 2023-11-14.
In the same window Metabase and Anthropic also changed their AI & Machine Learning pricing pages. Those moves are listed further down, and the Pulse Agent can compare them side by side.
- — · PlanAdded
BeforeNot listed
Afterembedding model text-embedding-3-large
- — · PlanAdded
BeforeNot listed
Afterembedding model text-embedding-3-small
- — · PlanAdded
BeforeNot listed
AfterGPT-4 Turbo model variant gpt-4-0125-preview
- — · Pricing modelRewordedper 1,000 tokensper 1M or 1K tokens
- — · Free tierAddedNo $0.03/session$0.03/session
- — · TrialChanged01/12/202404/01/2024
| Plan | Field | Before | After | Change |
|---|---|---|---|---|
| — | Plan | Not listed | embedding model text-embedding-3-large | Added |
| — | Plan | Not listed | embedding model text-embedding-3-small | Added |
| — | Plan | Not listed | GPT-4 Turbo model variant gpt-4-0125-preview | Added |
| — | Pricing model | per 1,000 tokens | per 1M or 1K tokens | Reworded |
| — | Free tier | No $0.03/session | $0.03/session | Added |
| — | Trial | 01/12/2024 | 04/01/2024 | Changed |
Values as written on OpenAI's public pricing page in the two captures Pulse compared; where the page states no number, the cells give the wording before and after.
Evidence
The two captures Pulse comparedFull-page captures of OpenAI's pricing page (openai.com) from Jan 1, 2024 and Apr 1, 2024; the change is marked on the page, where embedding model text-embedding-3-large now appears.
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The two full-page captures with this change marked up are free with an account.
OpenAI, the last 90 days
Full history- Q4 2024packagingOpenAI Discontinues Fine-Tuning and Legacy Models, Introduces GPT-4.5 and New o3-mini Pricing for Enhanced Accessibility
- Q3 2024packagingOpenAI Launches Cost-Effective GPT-4o Mini Model at $0.150/1M Input Tokens, Revolutionizing AI Accessibility
- Q2 2024packagingOpenAI Introduces GPT-4o as Flagship Model with Competitive Pricing at $5.00/1M Input Tokens and $15.00/1M Output Tokens
- Q1 2024packagingOpenAI Introduces New GPT-4 Turbo Model at Existing Pricing While Ending Free Trial for Code Interpreter · this change
- Dec 2023packagingOpenAI Extends Assistants API Retrieval Free Trial to January 12, 2024
Across AI & Machine Learning in the same window
All AI & Machine Learning changes- MetabaseJan 12Metabase Introduces SCIM Account Provisioning for Pro and Enterprise Plans
- AnthropicJan 10Anthropic API Introduces Tiered Pricing and Prompt Caching for Sonnet 4.5, Restructuring Costs Based on Token Length
- MetabaseJan 12Metabase Unifies Pricing Structure with Monthly/Annual Toggle and 'Save 10%' Offer
- MetabaseJan 12Metabase Cuts Storage Add-On Pricing by 53% for 500K and 1M Rows, Now Just $35 and $70/Month
- MetabaseJan 12Metabase Raises Enterprise Plan Minimum Annual Price by 33% to $20k, Alongside Other Price Increases Across Plans and Add-ons
Questions about this change
Did OpenAI raise prices in April 2024?
No list-price increase was recorded between Jan 1, 2024 and Apr 1, 2024. The change Pulse detected was a packaging change: new plan, metric change, freemium change, trial change.
What changed on OpenAI's pricing page between Jan 1, 2024 and Apr 1, 2024?
Plan: Not listed → embedding model text-embedding-3-large, added; plan: Not listed → embedding model text-embedding-3-small, added; plan: Not listed → GPT-4 Turbo model variant gpt-4-0125-preview, added; pricing model: per 1,000 tokens → per 1M or 1K tokens, reworded; free tier: No $0.03/session → $0.03/session, added; trial: 01/12/2024 → 04/01/2024, changed. Pulse compared the captures it took on Jan 1, 2024 and Apr 1, 2024; the before/after table above lists each item as written on the page.
How often does OpenAI change its pricing?
Pulse recorded 1 other pricing-page change for OpenAI in the 90 days before this one; the previous change was "OpenAI Extends Assistants API Retrieval Free Trial to January 12, 2024" in Dec 2023; OpenAI has been tracked since 2023-11-14.
