Jelou splits WhatsApp billing, renames Consumable to Usage credits, adds…
What happened
Between the Jul 13, 2026 and Jul 20, 2026 captures of Jelou's pricing page, Pulse recorded 2 changes: Jelou renamed 'Consumable credits' to 'Usage credits' across plan cards and the comparison table, and now discloses the underlying rate ($0.009 per workflow execution, also covers AI usage) on the Builder plan; WhatsApp/marketing messaging is now flagged 'Billed separately' from the base plan price; the Builder feature was renamed from 'Outbound messaging on WhatsApp' to 'WhatsApp messaging Bille. In detail: WhatsApp/marketing messaging is now flagged 'Billed separately' from the base plan price; the Builder feature was renamed from 'Outbound messaging on WhatsApp' to 'WhatsApp messaging Billed separately'. Pulse files it as a product change (feature change, positioning). Pulse's latest capture (Nov 9, 2026) lists Builder at $25 and Growth at $299.
It lands 7 days after Jelou's previous change, "Jelou: Merged separate 'Workflow Executions' and 'Credits for AI nodes' metrics into a single 'Consumable credits'…" (Jul 13, 2026). Jelou has been tracked since 2026-06-24.
In the same window Plivo, Google, Twilio, Bird and Telnyx also changed their AI & Machine Learning pricing pages. Those moves are listed further down, and the Pulse Agent can compare them side by side.
- RewordedBuilderFeature
BeforeOutbound messaging on WhatsApp
AfterWhatsApp messaging Billed separately
- RewordedBuilderPositioningConsumable creditsUsage credits
| Plan | Field | Before | After | Change |
|---|---|---|---|---|
| Builder | Feature | Outbound messaging on WhatsApp | WhatsApp messaging Billed separately | Reworded |
| Builder | Positioning | Consumable credits | Usage credits | Reworded |
Values as written on Jelou's public pricing page in the two captures Pulse compared; where the page states no number, the cells give the wording before and after.
Evidence
The two captures Pulse comparedFull-page captures of Jelou's pricing page (jelou.ai) from Jul 13, 2026 and Jul 20, 2026; the change is marked near the top of the page, where "Consumable credits" becomes "Usage credits".
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The two full-page captures with this change marked up are free with an account.
Jelou, the last 90 days
Full history- Oct 4, 2026ImprovementJelou adds Meta messaging fee note, billed from credits at Meta rates
- Sep 13, 2026PackagingJelou cuts memory caps up to 99%, adds $0.20/MB overage fees
- Jul 20, 2026PackagingJelou splits WhatsApp billing, renames Consumable to Usage credits, adds… This change
- Jul 13, 2026PackagingJelou: Merged separate 'Workflow Executions' and 'Credits for AI nodes' metrics into a single 'Consumable credits'…
Across AI & Machine Learning in the same window
All AI & Machine Learning changes- PlivoJul 20Plivo: Voice AI rate hike to $0.04/min + SMS/WhatsApp gated to Enterprise
- GoogleJul 6Google Vertexai delays Agent Gateway billing to July 13, extends free window
- TwilioJul 4Twilio: Video/Conversation Intelligence pricing overhaul + 4 new products
- BirdJul 3Bird: pricing restructured — Free/$15/$80/Custom volume tiers
- TelnyxJun 2Telnyx adds WhatsApp Calling to Communications pricing hub
Questions about this change
Did Jelou raise prices in July 2026?
No list-price increase was recorded between Jul 13, 2026 and Jul 20, 2026. The change Pulse detected was a product change: feature change, positioning.
What changed on Jelou's pricing page between Jul 13, 2026 and Jul 20, 2026?
Builder feature: Outbound messaging on WhatsApp → WhatsApp messaging Billed separately, reworded; Builder positioning: Consumable credits → Usage credits, reworded. Pulse compared the captures it took on Jul 13, 2026 and Jul 20, 2026; the before/after table above lists each item as written on the page.
How often does Jelou change its pricing?
Pulse recorded 1 other pricing-page change for Jelou in the 90 days before this one; the previous change was "Jelou: Merged separate 'Workflow Executions' and 'Credits for AI nodes' metrics into a single 'Consumable credits'…" on Jul 13, 2026; Jelou has been tracked since 2026-06-24.