Gusto Enhances Simple Plan with New PTO Policies and Next-Day Direct Deposit, While Downgrading Support to Basic
What happened
Between the Oct 1, 2024 and Jan 1, 2025 captures of Gusto's pricing page, Pulse recorded 6 changes: Simple plan added 'Basic PTO policies and holiday pay' feature with automatic payroll syncing; Plus plan added 'Scheduling' feature (create, edit, and share team schedules that incorporate approved time off and holidays); Next-Day Direct Deposit add-on introduced for Simple plan at $15/mo + $3/mo per person; Priority Support and HR Resources add-on price decreased from $8/mo per person to $6/mo per person for Plus plan; Time & Attendance Plus add-on introduced for Simple plan - free trial, then $6/mo per person (includes time tracking, project tracking, custom time off policies, scheduling, and attendance management); Simple plan support downgraded from 'Full support' (call, email, or chat with extended hours) to 'Basic support' (call or chat during business hours only). Pulse files it as a packaging change (feature added, new add-on, add-on change, feature change). Pulse's latest capture (Nov 9, 2026) lists Simple at $6, Solo at $6, Plus at $80, Premium at $180 and Tax-Advantaged Benefits at $200 per year.
Gusto's previous recorded change was "Gusto Eliminates Monthly Fee for Global Contractor Payments, Enhancing Value for International Contractor Services" (Q3 2024). Gusto has been tracked since 2024-10-01.
In the same window Paychex and BambooHR also changed their Workforce Management pricing pages. Those moves are listed further down, and the Pulse Agent can compare them side by side.
- AddedSimpleFeature
BeforeNot listed
AfterBasic PTO policies and holiday pay feature
- AddedPlusFeatureNot listedScheduling feature
- AddedSimpleAdd-on
BeforeNot listed
AfterNext-Day Direct Deposit add-on
- −25%Priority Support, PlusAdd-on$8/mo per person$6/mo per person
- AddedTime & Attendance Plus, SimpleAdd-on
BeforeNot listed
AfterTime & Attendance Plus add-on
- Feature changeSimpleFeature
Simple plan support downgraded from 'Full support' (call, email, or chat with extended hours) to 'Basic support' (call or chat during business hours only)
| Plan | Field | Before | After | Change |
|---|---|---|---|---|
| Simple | Feature | Not listed | Basic PTO policies and holiday pay feature | Added |
| Plus | Feature | Not listed | Scheduling feature | Added |
| Simple | Add-on | Not listed | Next-Day Direct Deposit add-on | Added |
| Priority Support, Plus | Add-on | $8/mo per person | $6/mo per person | −25% |
| Time & Attendance Plus, Simple | Add-on | Not listed | Time & Attendance Plus add-on | Added |
| Simple | Feature | Simple plan support downgraded from 'Full support' (call, email, or chat with extended hours) to 'Basic support' (call or chat during business hours only) | Feature change | |
Values as written on Gusto's public pricing page in the two captures Pulse compared; where the page states no number, the cells give the wording before and after.
Evidence
The two captures Pulse comparedFull-page captures of Gusto's pricing page (gusto.com) from Oct 1, 2024 and Jan 1, 2025; the change is marked on the page, where Basic PTO policies and holiday pay feature now appears.
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The two full-page captures with this change marked up are free with an account.
Gusto, the last 90 days
Full history- Q3 2025PackagingGusto Introduces Same-Day Pay Add-On for $90 per Payroll, Revolutionizing Payroll Processing Across All Plans
- Q2 2025PackagingGusto Increases Plus and Premium Plan Prices as 25% Promotional Discounts Expire
- Q1 2025Price increaseGusto Raises Simple Plan Base Price by 22.5% from $40 to $49 per Month
- Q4 2024PackagingGusto Enhances Simple Plan with New PTO Policies and Next-Day Direct Deposit, While Downgrading Support to Basic This change
- Q3 2024PackagingGusto Eliminates Monthly Fee for Global Contractor Payments, Enhancing Value for International Contractor Services
Across Workforce Management in the same window
All Workforce Management changes- PaychexNov 9Paychex ends 5-months-free promo banner, Pay Nothing Until April 2027
- PaychexNov 2Paychex extends Pay Nothing Until 2027 deal but cuts free months to five
- PaychexOct 19Paychex offers 6 months free, no payments until April 2027, through Oct. 31
- BambooHRJul 6BambooHR renames EOR add-on to Global Employment, swaps in Contractor Management
- BambooHRJul 3BambooHR: On-Demand Pay, Recognition & Rewards, Shift Scheduling added
Questions about this change
Did Gusto raise prices in January 2025?
No list-price increase was recorded between Oct 1, 2024 and Jan 1, 2025. The change Pulse detected was a packaging change: feature added, new add-on, add-on change, feature change.
What changed on Gusto's pricing page between Oct 1, 2024 and Jan 1, 2025?
Simple feature added: Basic PTO policies and holiday pay feature; Plus feature added: Scheduling feature; Simple add-on added: Next-Day Direct Deposit add-on; Priority Support, Plus add-on: $8/mo per person → $6/mo per person (−25%); Time & Attendance Plus, Simple add-on added: Time & Attendance Plus add-on; Simple plan support downgraded from 'Full support' (call, email, or chat with extended hours) to 'Basic support' (call or chat during business hours only). Pulse compared the captures it took on Oct 1, 2024 and Jan 1, 2025; the before/after table above lists each item as written on the page.
How often does Gusto change its pricing?
Pulse recorded 1 other pricing-page change for Gusto in the 90 days before this one; the previous change was "Gusto Eliminates Monthly Fee for Global Contractor Payments, Enhancing Value for International Contractor Services" in Q3 2024; Gusto has been tracked since 2024-10-01.