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Google Cloud

Cloud & DevOps cloud.google.com

Product

Plans tracked

1 add-on

Pricing changes

Latest Wk 39 '26

Pricing model

Usage-based

No free tier

Pricing Change History

5 changes

20265 changes

Sep 21, 2026

Packaging

Weekly

Looker: Conversational Analytics grace period extended indefinitely

Looker's Conversational Analytics free-usage promotional period, previously fixed to end September 30, 2026 (enforcement starting October 1, 2026), is now open-ended with only an 'at least 90 days advance notice' commitment before billing/quota enforcement begins

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Sep 21, 2026

Packaging

Weekly

Google Cloud Looker scraps Sept 30 deadline, extends free CA access indefinitely

Removed fixed Sept 30/Oct 1, 2026 deadline for quota-free Conversational Analytics access; period now extended indefinitely, requiring only 90 days notice before billing and quota enforcement begin.

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Jun 15, 2026

Packaging

Weekly

Google Cloud Datastudio pools AI tokens per platform, adds Thinking mode

Conversational Analytics token quotas restructured from per-user model to per-platform-instance pooled model. Standard gets 60M input/1.2M output tokens; Enterprise/Advanced 300M/6M; Embed/Elite 1.2B/24M. Conversational Analytics now includes 'Thoughts and reasoning shown in Thinking mode' as a new output type, indicating Thinking mode support was added to Looker's AI analytics.

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Jun 15, 2026

Packaging

Weekly

Google Cloud Looker shifts Analytics tokens to pooled instance tiers

Conversational Analytics token quotas shifted from per-user (Viewer 1M/20K, Standard 2M/40K, Developer 4M/80K) to per-instance pooled allocation by platform tier (Standard 60M/1.2M, Enterprise 300M/6M, Embed 1.2B/24M monthly). Non-production and add-on instances receive 6M input / 0.12M output baseline. Conversational Analytics description updated: now positions data tokens as measuring 'advanced data processing and model orchestration' rather than LLM text units. Output tokens now explicitly include 'Thoughts and reasoning shown in Thinking mode' as a new billable output type.

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Jun 8, 2026

Packaging

Weekly

Google Cloud reveals search pricing: $2.50/1K requests, $6/1K queries

Search pricing publicly revealed: search/browse queries now shown at $2.50/1000 requests; conversational product filtering at $6.00/1000 queries. Previously the Search charges section showed no rates.

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