Canva cuts Pro and Business prices up to 20% with intro pricing
What happened
Between the Mar 2, 2026 and Mar 9, 2026 captures of Canva's pricing page, Pulse recorded 3 changes: Added 'Intro price' promotional label indicating temporary promotional pricing; Pro plan price decreased from $144 to $120/year (16.67% decrease); Business plan price decreased from $250 to $200/year (20% decrease). Pulse files it as a pricing change (discount added, price decrease) with a downward direction. Pulse's latest capture (Sep 14, 2026) lists Pro at $12 and Business at $20.83.
It lands 8 days after Canva's previous change, "Canva hikes Pro 20% and Business 25% on annual plans" (Mar 2, 2026). Before that Pulse recorded "Canva slashes Pro and Business plan prices by up to 20%" (Feb 16, 2026), "Canva Restricts Free Brand Kit to Just 3 Colors" (Week 4, 2026) and "Canva Business Plan Price Doubles to $200/Year Per Person Amid New AI Features and Reduced Brand Kit Capacity" (Jan 11, 2026). Canva has been tracked since 2023-11-17.
In the same window Figma and Adobe also changed their Marketing & Content pricing pages. Those moves are listed further down, and the Pulse Agent can compare them side by side.
- Intro · DiscountDiscount added
Added 'Intro price' promotional label indicating temporary promotional pricing
- Pro · Price−17%$144$120/year
- Business · Price−20%$250$200/year
| Plan | Field | Before | After | Change |
|---|---|---|---|---|
| Intro | Discount | Added 'Intro price' promotional label indicating temporary promotional pricing | Discount added | |
| Pro | Price | $144 | $120/year | −17% |
| Business | Price | $250 | $200/year | −20% |
Values as written on Canva's public pricing page in the two captures Pulse compared; where the page states no number, the cells give the wording before and after.
Evidence
The two captures Pulse comparedFull-page captures of Canva's pricing page (canva.com) from Mar 2, 2026 and Mar 9, 2026; the change is marked near the top of the page, where pro price reads $144 and then $120/year.
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The two full-page captures with this change marked up are free with an account.
Canva, the last 90 days
Full history- Apr 3, 2026increaseCanva Raises Pro and Business Plan Prices Up to 25%
- Apr 3, 2026packagingCanva strips logos and fonts from Free Brand Kit, adds Magic Layers
- Mar 16, 2026improvedCanva Adds Magic Layers Feature to Free Plan
- Mar 9, 2026decreaseCanva cuts Pro and Business prices up to 20% with intro pricing · this change
- Mar 2, 2026increaseCanva hikes Pro 20% and Business 25% on annual plans
- Feb 16, 2026increaseCanva slashes Pro and Business plan prices by up to 20%
- Week 4, 2026packagingCanva Restricts Free Brand Kit to Just 3 Colors
- Jan 11, 2026increaseCanva Business Plan Price Doubles to $200/Year Per Person Amid New AI Features and Reduced Brand Kit Capacity
Across Marketing & Content in the same window
All Marketing & Content changes- FigmaJan 11Figma Increases Professional Plan Price by 25% to $15/mo Amidst New Features and Plan Renaming
- AdobeJan 10Adobe Creativecloud Introduces Firefly Pro Plan at $29.99/mo with Early Access Pricing, Amidst Multiple Price Increases for Other Plans
- FigmaJan 11Figma Launches Figma Make (Beta) for AI-Powered Web App Development, Included in Full Seat Plans with Usage Limits
- FigmaJan 11Figma Restructures Pricing with New Seat Types, Monthly Options, and Significant Price Increases for Professional, Organization, and Enterprise Plans
- FigmaJan 11Figma Introduces AI Credits Allocation: Enterprise Plan Now Offers 4250 Credits/Month
Questions about this change
Did Canva raise prices in March 2026?
No — prices went down. Between Mar 2, 2026 and Mar 9, 2026 Canva's pricing page showed 2 price cuts: Pro: $144 → $120/year (−17%); Business: $250 → $200/year (−20%).
What changed on Canva's pricing page between Mar 2, 2026 and Mar 9, 2026?
Added 'Intro price' promotional label indicating temporary promotional pricing; Pro price: $144 → $120/year (−17%); Business price: $250 → $200/year (−20%). Pulse compared the captures it took on Mar 2, 2026 and Mar 9, 2026; the before/after table above lists each item as written on the page.
How often does Canva change its pricing?
Pulse recorded 4 other pricing-page changes for Canva in the 90 days before this one; the previous change was "Canva hikes Pro 20% and Business 25% on annual plans" on Mar 2, 2026; Canva has been tracked since 2023-11-17.
