Canva Restricts Free Brand Kit to Just 3 Colors
What happened
Between the Jan 14, 2026 and Jan 19, 2026 captures of Canva's pricing page, Pulse recorded one change: Free plan Brand Kit description changed from 'for colors, logos, and fonts' to '(3 colors only)', explicitly restricting the Free tier to 3 colors only in the Brand Kit. Pulse files it as a packaging change (freemium change) with a neutral direction. Pulse's latest capture (Sep 14, 2026) lists Pro at $12 and Business at $20.83.
Canva's previous recorded change was "Canva Business Plan Price Doubles to $200/Year Per Person Amid New AI Features and Reduced Brand Kit Capacity" (Jan 11, 2026). Canva has been tracked since 2023-11-17.
In the same window Adobe and Figma also changed their Marketing & Content pricing pages. Those moves are listed further down, and the Pulse Agent can compare them side by side.
- — · Free tierReworded
Beforefor colors, logos, and fonts
After(3 colors only)
| Plan | Field | Before | After | Change |
|---|---|---|---|---|
| — | Free tier | for colors, logos, and fonts | (3 colors only) | Reworded |
Values as written on Canva's public pricing page in the two captures Pulse compared; where the page states no number, the cells give the wording before and after.
Evidence
The two captures Pulse comparedFull-page captures of Canva's pricing page (canva.com) from Jan 14, 2026 and Jan 19, 2026; the change is marked near the top of the page, where "for colors, logos, and fonts" becomes "(3 colors only)".
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The two full-page captures with this change marked up are free with an account.
Canva, the last 90 days
Full history- Mar 9, 2026decreaseCanva cuts Pro and Business prices up to 20% with intro pricing
- Mar 2, 2026increaseCanva hikes Pro 20% and Business 25% on annual plans
- Feb 16, 2026increaseCanva slashes Pro and Business plan prices by up to 20%
- Week 4, 2026packagingCanva Restricts Free Brand Kit to Just 3 Colors · this change
- Jan 11, 2026increaseCanva Business Plan Price Doubles to $200/Year Per Person Amid New AI Features and Reduced Brand Kit Capacity
Across Marketing & Content in the same window
All Marketing & Content changes- AdobeApr 5Adobe Creativecloud ends 40% promo, clarifies Firefly AI tier structure
- FigmaMar 16Figma launches AI credits and Governance+ add-ons across all plans
- AdobeApr 1Adobe Creativecloud hikes Stock plan 33% to $39.99 with AI editing tools
- FigmaJan 11Figma Increases Professional Plan Price by 25% to $15/mo Amidst New Features and Plan Renaming
- FigmaJan 11Figma Launches Figma Make (Beta) for AI-Powered Web App Development, Included in Full Seat Plans with Usage Limits
Questions about this change
Did Canva raise prices in January 2026?
No list-price increase was recorded between Jan 14, 2026 and Jan 19, 2026. The change Pulse detected was a packaging change: freemium change.
What changed on Canva's pricing page between Jan 14, 2026 and Jan 19, 2026?
Free tier: for colors, logos, and fonts → (3 colors only), reworded. Pulse compared the captures it took on Jan 14, 2026 and Jan 19, 2026; the before/after table above lists each item as written on the page.
How often does Canva change its pricing?
Pulse recorded 1 other pricing-page change for Canva in the 90 days before this one; the previous change was "Canva Business Plan Price Doubles to $200/Year Per Person Amid New AI Features and Reduced Brand Kit Capacity" on Jan 11, 2026; Canva has been tracked since 2023-11-17.