Upstage adds 10% VAT disclosure across all product tiers
What happened
Between the Jun 8, 2026 and Jun 15, 2026 captures of Upstage's pricing page, Pulse recorded one change: Added VAT disclosure 'All prices shown are exclusive of 10% VAT' across Generative Intelligence, Document Intelligence, and Upstage Studio sections, and in commitment tier footnotes. Pulse files it as a product change (positioning) with a neutral direction. Pulse's latest capture (Oct 26, 2026) lists Explore at $100, Build at $500, Scale at $5,000, Solar Pro 4 at $0.36 per 1M output tokens + $0.09 per 1M input tokens and Solar Pro 3 at $0.15 per 1M input tokens + $0.6 per 1M output tokens.
It lands the same day as Upstage's previous change, "Upstage API adds 10% VAT disclosure across all pricing tiers" (Jun 19, 2026). Upstage has been tracked since 2026-04-29.
In the same window Anthropic, Together AI, Huggingface, Google and Mistral AI also changed their AI & Machine Learning pricing pages. Those moves are listed further down, and the Pulse Agent can compare them side by side.
- — · PositioningAdded
BeforeNot listed
AfterVAT disclosure 'All prices shown are exclusive of 10% VAT'
| Plan | Field | Before | After | Change |
|---|---|---|---|---|
| — | Positioning | Not listed | VAT disclosure 'All prices shown are exclusive of 10% VAT' | Added |
Values as written on Upstage's public pricing page in the two captures Pulse compared; where the page states no number, the cells give the wording before and after.
Evidence
The two captures Pulse comparedFull-page captures of Upstage's pricing page (www.upstage.ai) from Jun 8, 2026 and Jun 15, 2026; the change is marked near the top of the page, where VAT disclosure 'All prices shown are exclusive of 10% VAT' now appears.
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The two full-page captures with this change marked up are free with an account.
Upstage, the last 90 days
Full history- Jul 13, 2026decreaseUpstage: Embed 2 post-promo rate cut ($0.10→$0.02/1M tokens)
- Jul 13, 2026decreaseUpstage API: Embed 2 post-promo rate cut ($0.10→$0.02/1M tokens)
- Jul 6, 2026improvedUpstage launches Embed 2 and File Search, retires original Embed model
- Jun 19, 2026packagingUpstage adds 10% VAT disclosure across all product tiers · this change
- Jun 19, 2026packagingUpstage API adds 10% VAT disclosure across all pricing tiers
Across AI & Machine Learning in the same window
All AI & Machine Learning changes- AnthropicJun 19Anthropic API shifts Opus 4.8 focus to enterprise agentic coding
- Together AIJun 19Together AI reveals cached input pricing for GLM-5.1 and Qwen3.5
- HuggingfaceJun 8Huggingface reframes PRO pitch from crowd count to value promise
- GoogleJun 8Google Cloud reveals AI Commerce Search pricing at $2.50/1K
- Mistral AIJun 2Mistral AI adds Task scheduling, Skills, and Workflows in major overhaul
Questions about this change
Did Upstage raise prices in June 2026?
No list-price increase was recorded between Jun 8, 2026 and Jun 15, 2026. The change Pulse detected was a product change: positioning.
What changed on Upstage's pricing page between Jun 8, 2026 and Jun 15, 2026?
Positioning: Not listed → VAT disclosure 'All prices shown are exclusive of 10% VAT', added. Pulse compared the captures it took on Jun 8, 2026 and Jun 15, 2026; the before/after table above lists each item as written on the page.
How often does Upstage change its pricing?
Pulse recorded 0 other pricing-page changes for Upstage in the 90 days before this one; the previous change was "Upstage API adds 10% VAT disclosure across all pricing tiers" on Jun 19, 2026; Upstage has been tracked since 2026-04-29.