Synthesia Introduces Unified Credit System, Upgrades AI Dubbing with Lip Sync for Starter and Creator Plans
What happened
Between the Jul 4, 2025 and Oct 9, 2025 captures of Synthesia's pricing page, Pulse recorded 5 changes: AI Dubbing feature upgraded to include lip sync for Starter and Creator plans (previously lacked lip sync); Veo 3 Integration - Create 8-second AI-generated video clips from prompts using Google Veo 3 directly in Synthesia; Starter plan explicitly shows 120 minutes of AI Dubbing per year as separate allocation alongside video minutes; Creator plan explicitly shows 360 minutes of AI Dubbing per year as separate allocation alongside video minutes; Introduced unified credit system across all plans replacing simple minute allocations - credits serve as shared currency for video generation and AI dubbing. Pulse files it as a packaging change (feature change, feature added, threshold added, package change) with an upward direction. Pulse's latest capture (Oct 22, 2026) lists Starter at $14 and Pro at $59.
Synthesia's previous recorded change was "Synthesia Renames Free Plan to Basic and Introduces Interactive Videos in Creator Plan" (Q2 2025). Synthesia has been tracked since 2024-11-16.
In the same window Runway and Loom also changed their AI & Machine Learning pricing pages. Those moves are listed further down, and the Pulse Agent can compare them side by side.
- Starter · FeatureFeature change
AI Dubbing feature upgraded to include lip sync for Starter and Creator plans (previously lacked lip sync)
- — · FeatureFeature added
Veo 3 Integration - Create 8-second AI-generated video clips from prompts using Google Veo 3 directly in Synthesia
- Starter · LimitThreshold added
Starter plan explicitly shows 120 minutes of AI Dubbing per year as separate allocation alongside video minutes
- Creator · LimitThreshold added
Creator plan explicitly shows 360 minutes of AI Dubbing per year as separate allocation alongside video minutes
- All plans · PackagingAddedNo unified credit systemunified credit system
| Plan | Field | Before | After | Change |
|---|---|---|---|---|
| Starter | Feature | AI Dubbing feature upgraded to include lip sync for Starter and Creator plans (previously lacked lip sync) | Feature change | |
| — | Feature | Veo 3 Integration - Create 8-second AI-generated video clips from prompts using Google Veo 3 directly in Synthesia | Feature added | |
| Starter | Limit | Starter plan explicitly shows 120 minutes of AI Dubbing per year as separate allocation alongside video minutes | Threshold added | |
| Creator | Limit | Creator plan explicitly shows 360 minutes of AI Dubbing per year as separate allocation alongside video minutes | Threshold added | |
| All plans | Packaging | No unified credit system | unified credit system | Added |
Values as written on Synthesia's public pricing page in the two captures Pulse compared; where the page states no number, the cells give the wording before and after.
Evidence
The two captures Pulse comparedFull-page captures of Synthesia's pricing page (synthesia.io) from Jul 4, 2025 and Oct 9, 2025; the change is marked on the page, where unified credit system now appears.
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Synthesia, the last 90 days
Full history- Apr 2, 2026improvedSynthesia Triples Basic Plan Credits to 1,200/mo, Expands to 160+ Languages
- Mar 11, 2026increaseSynthesia hikes Starter plan 53% to $29/month
- Jan 12, 2026improvedSynthesia Upgrades Veo Integration to Support Google Veo 3.1 and Sora 2, Enhancing 8-Second Video Creation
- Q3 2025improvedSynthesia Introduces Unified Credit System, Upgrades AI Dubbing with Lip Sync for Starter and Creator Plans · this change
- Q2 2025improvedSynthesia Renames Free Plan to Basic and Introduces Interactive Videos in Creator Plan
Across AI & Machine Learning in the same window
All AI & Machine Learning changes- RunwayJan 12Runway Removes Custom AI Generator Training from Standard Plan, Enhancing Enterprise and Unlimited Plans with Frames Access
- LoomJan 10Loom Introduces Unlimited Meeting Recording Length Across All Tiers, Enhancing Accessibility for Users
- RunwayJan 12Runway Removes Gen-3 Alpha Turbo from Free Plan, Impacting Access to Image to Video Features
- RunwayJan 12Runway Removes Key Video Export Features Across Plans, Impacting Pro and Standard Users
- RunwayJan 12Runway Unveils Gen-4.5 Text to Video for Standard Plan, Enhancing Creative Capabilities
Questions about this change
Did Synthesia raise prices in October 2025?
No list-price increase was recorded between Jul 4, 2025 and Oct 9, 2025. The change Pulse detected was a packaging change: feature change, feature added, threshold added, package change.
What changed on Synthesia's pricing page between Jul 4, 2025 and Oct 9, 2025?
AI Dubbing feature upgraded to include lip sync for Starter and Creator plans (previously lacked lip sync); Veo 3 Integration - Create 8-second AI-generated video clips from prompts using Google Veo 3 directly in Synthesia; Starter plan explicitly shows 120 minutes of AI Dubbing per year as separate allocation alongside video minutes; Creator plan explicitly shows 360 minutes of AI Dubbing per year as separate allocation alongside video minutes; All plans packaging: No unified credit system → unified credit system, added. Pulse compared the captures it took on Jul 4, 2025 and Oct 9, 2025; the before/after table above lists each item as written on the page.
How often does Synthesia change its pricing?
Pulse recorded 1 other pricing-page change for Synthesia in the 90 days before this one; the previous change was "Synthesia Renames Free Plan to Basic and Introduces Interactive Videos in Creator Plan" in Q2 2025; Synthesia has been tracked since 2024-11-16.