Recurly Restructures Pricing Model to Simplify Offerings for Mid-Market and Startups

Pricing page completely restructured from three-tier plan layout (Starter, Professional, Elite) to a simpler two-segment approach (Mid-market/enterprise vs. Startup/small business)

Recurly Commerce added as a stand-alone product for Shopify subscriptions with native integration, intelligent retry logic, and subscription management

Recurly Compass: AI-powered growth analytics added to reporting and analytics product features

Recurly Engage introduced as a stand-alone add-on service to convert subscriber engagement to revenue with churn prediction, in-app journeys, and personalized incentives

Revenue recognition product renamed from 'Revenue recognition' to 'Recurly RevRec' with clearer standalone branding