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HomePollfishAll changesDIY Platform panel reach claim changed
PollfishProduct change · Positioning · Oct 26 → Nov 2, 2026

Pollfish slashes DIY panel reach claim from 250M+ to 120M+ global consumers

Verified Nov 2, 2026Data & AnalyticsDirection: neutral
The changeDIY Platform panel reach claim — changed.
Before · Oct 26250M+
After · Nov 2120M+ Global Consumers
changed
1 change2 capturesOct 26, 2026 → Nov 2, 2026

What happened

Between the Oct 26, 2026 and Nov 2, 2026 captures of Pollfish's pricing page, Pulse recorded one change: DIY Platform panel reach claim cut from 250M+ to 120M+ Global Consumers. Pulse files it as a product change (positioning) with a neutral direction. The current page lists DIY Platform at $0.95 per response.

It lands 121 days after Pollfish's previous change, "Pollfish: Full Service/Enterprise pricing reframed as per-market minimums" (Jul 4, 2026). Before that Pulse recorded "Pollfish drops B2B floor, unifies Full Service at $5k per market" (Jun 17, 2026) and "Pollfish reveals Full Service pricing: B2C from $5k, B2B from $10k" (May 5, 2026). Pollfish has been tracked since 2026-03-02.

In the same window SurveyMonkey and Respondent also changed their Data & Analytics pricing pages. Those moves are listed further down, and the Pulse Agent can compare them side by side.

  • DIY Platform · PositioningChanged
    250M+120M+ Global Consumers

Values as written on Pollfish's public pricing page in the two captures Pulse compared; where the page states no number, the cells give the wording before and after.

Evidence

The two captures Pulse compared

Full-page captures of Pollfish's pricing page (pollfish.com) from Oct 26, 2026 and Nov 2, 2026; the change is marked near the top of the page, where "250M+" becomes "120M+ Global Consumers".

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The two full-page captures with this change marked up are free with an account.

Pollfish, pricing history

Full history
  1. Nov 2, 2026packagingPollfish slashes DIY panel reach claim from 250M+ to 120M+ global consumers · this change
  2. Jul 4, 2026packagingPollfish: Full Service/Enterprise pricing reframed as per-market minimums
  3. Jun 17, 2026packagingPollfish drops B2B floor, unifies Full Service at $5k per market
  4. May 5, 2026packagingPollfish reveals Full Service pricing: B2C from $5k, B2B from $10k

Across Data & Analytics in the same window

All Data & Analytics changes
  1. SurveyMonkeySep 28SurveyMonkey refreshes plan cards with new "Best for" taglines
  2. RespondentSep 28Respondent: Pricing restructured — Credit Bundle to Annual Commitment tiers
  3. RespondentAug 10Respondent: Committed-bundle tier restructured ($100k→$500k+, 40%→30% off)

Questions about this change

Did Pollfish raise prices in November 2026?

No list-price increase was recorded between Oct 26, 2026 and Nov 2, 2026. The change Pulse detected was a product change: positioning.

What changed on Pollfish's pricing page between Oct 26, 2026 and Nov 2, 2026?

DIY Platform positioning: 250M+ → 120M+ Global Consumers, changed. Pulse compared the captures it took on Oct 26, 2026 and Nov 2, 2026; the before/after table above lists each item as written on the page.

How often does Pollfish change its pricing?

Pulse recorded 0 other pricing-page changes for Pollfish in the 90 days before this one; the previous change was "Pollfish: Full Service/Enterprise pricing reframed as per-market minimums" on Jul 4, 2026; Pollfish has been tracked since 2026-03-02.