OpenAI cuts Business plan price 20% to $20/user/month
What happened
Between the Apr 1, 2026 and Apr 6, 2026 captures of OpenAI's pricing page, Pulse recorded one change: Business plan price decreased from $25/user/month (billed annually) to $20/user/month. The 'billed annually' billing qualifier was also removed from the displayed price. Pulse files it as a pricing change (price decrease) with a downward direction. Pulse's latest capture (Oct 18, 2026) lists Go at $8, Plus at $20, Business at $20 and Pro at $100.
It lands 7 days after OpenAI's previous change, "OpenAI restructures Plus plan, moves GPT-5.4 Thinking to credit-based access" (Apr 2, 2026). Before that Pulse recorded "OpenAI API slashes web search tool price 60% to $10 per 1k calls" (Apr 2, 2026), "OpenAI API triples GPT-5 mini pricing, launches budget nano tier" (Mar 24, 2026) and "OpenAI API launches GPT-5.4 at $2.50/M tokens, adds Containers tool" (Apr 6, 2026). OpenAI has been tracked since 2023-11-14.
In the same window Anthropic, Microsoft, Metabase and X also changed their AI & Machine Learning pricing pages. Those moves are listed further down, and the Pulse Agent can compare them side by side.
- Business · PriceRemoved
Before'billed annually' billing qualifier
AfterNot listed
| Plan | Field | Before | After | Change |
|---|---|---|---|---|
| Business | Price | 'billed annually' billing qualifier | Not listed | Removed |
Values as written on OpenAI's public pricing page in the two captures Pulse compared; where the page states no number, the cells give the wording before and after.
Evidence
The two captures Pulse comparedFull-page captures of OpenAI's pricing page (openai.com) from Apr 1, 2026 and Apr 6, 2026; the change is marked near the top of the page, where the 'billed annually' billing qualifier no longer appears.
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The two full-page captures with this change marked up are free with an account.
OpenAI, the last 90 days
Full history- Jul 25, 2026packagingOpenAI: ChatGPT plan taglines reframed to 'Best for X' audience framing
- May 11, 2026increaseOpenAI API raises GPT-Realtime-2 text output 50%, adds translate
- Apr 27, 2026decreaseOpenAI API cuts image output pricing, launches GPT-image-2
- Apr 9, 2026decreaseOpenAI cuts Business plan price 20% to $20/user/month · this change
- Apr 2, 2026improvedOpenAI restructures Plus plan, moves GPT-5.4 Thinking to credit-based access
- Apr 2, 2026decreaseOpenAI API slashes web search tool price 60% to $10 per 1k calls
- Mar 24, 2026packagingOpenAI API triples GPT-5 mini pricing, launches budget nano tier
- Apr 6, 2026packagingOpenAI API launches GPT-5.4 at $2.50/M tokens, adds Containers tool
- Mar 17, 2026improvedOpenAI upgrades GPT models across all plans, adds Skills beta feature
- Mar 18, 2026improvedOpenAI API adds Sora-2-pro HD video tier at $0.70/second
Across AI & Machine Learning in the same window
All AI & Machine Learning changes- AnthropicApr 7Anthropic API rolls out tiered pricing for Opus 4.6 by context length
- MicrosoftApr 7Microsoft Copilot softens AI usage promises, tightens renewal terms
- MetabaseApr 4Metabase Launches Data Studio and Storage Add-Ons, Expands Free AI Access
- XFeb 18X adds real-time voice AI, drops structured outputs from API
Questions about this change
Did OpenAI raise prices in April 2026?
No — prices went down. Between Apr 1, 2026 and Apr 6, 2026 OpenAI's pricing page showed 1 price cut: Business: 'billed annually' billing qualifier → Not listed (removed).
What changed on OpenAI's pricing page between Apr 1, 2026 and Apr 6, 2026?
Business price: 'billed annually' billing qualifier → Not listed, removed. Pulse compared the captures it took on Apr 1, 2026 and Apr 6, 2026; the before/after table above lists each item as written on the page.
How often does OpenAI change its pricing?
Pulse recorded 13 other pricing-page changes for OpenAI in the 90 days before this one; the previous change was "OpenAI restructures Plus plan, moves GPT-5.4 Thinking to credit-based access" on Apr 2, 2026; OpenAI has been tracked since 2023-11-14.
