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NotionProduct change · Positioning · May 4 → May 11, 2026

Notion launches Custom Agents and rebrands integrations as connections

Verified May 12, 2026Collaboration & ProductivityDirection: neutral
The changePlus, Business, Enterprise positioning — positioning.
2 changes2 capturesMay 4, 2026 → May 11, 2026

What happened

Between the May 4, 2026 and May 11, 2026 captures of Notion's pricing page, Pulse recorded 2 changes: Notion rebranded integration features as 'connections' across all plans: Basic integrations → Basic connections (Plus), Premium integrations → Premium connections (Business), Security & Compliance integrations and Advanced integrations → connections (Enterprise); Custom Agents feature graduated from beta: 'Custom AgentsBeta' label updated to 'Custom Agents' in the comparison table, indicating the feature is now generally available. Pulse files it as a product change (positioning) with a neutral direction. Pulse's latest capture (Oct 18, 2026) lists Plus at $10, Business at $20, Custom domains and branding at $8 and Notion Credits at $10 per 1,000 monthly Notion credits.

It lands 7 days after Notion's previous change, "Notion restricts workspace consolidation to custom Enterprise deals" (May 4, 2026). Before that Pulse recorded "Notion adds Dashboards to paid plans and lifts Plus and Business guest limits to unlimited" (Apr 2, 2026), "Notion Adds Dashboards to Database Features Lineup" (Apr 4, 2026) and "Notion launches Custom Agents add-on, opens guest seats to unlimited" (Mar 5, 2026). Notion has been tracked since 2023-11-09.

In the same window Microsoft, Superhuman Docs and Evernote also changed their Collaboration & Productivity pricing pages. Those moves are listed further down, and the Pulse Agent can compare them side by side.

  • Plus, Business, Enterprise · PositioningPositioning

    Notion rebranded integration features as 'connections' across all plans: Basic integrations → Basic connections (Plus), Premium integrations → Premium connections (Business), Security & Compliance integrations and Advanced integrations → connections (Enterprise).

  • — · PositioningPositioning

    Custom Agents feature graduated from beta: 'Custom AgentsBeta' label updated to 'Custom Agents' in the comparison table, indicating the feature is now generally available.

Values as written on Notion's public pricing page in the two captures Pulse compared; where the page states no number, the cells give the wording before and after.

Evidence

The two captures Pulse compared

Full-page captures of Notion's pricing page (notion.so) from May 4, 2026 and May 11, 2026; the change is marked near the top of the page.

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The two full-page captures with this change marked up are free with an account.

Notion, the last 90 days

Full history
  1. Jul 13, 2026packagingNotion Agent absorbs AI Core branding, drops standalone task automation from ...
  2. Jul 2, 2026improvedNotion: launched Workers (Beta) developer/agent tooling
  3. May 18, 2026improvedNotion launches Workers Beta to run custom code and build agent tools
  4. May 11, 2026packagingNotion launches Custom Agents and rebrands integrations as connections · this change
  5. May 4, 2026packagingNotion restricts workspace consolidation to custom Enterprise deals
  6. Apr 2, 2026improvedNotion adds Dashboards to paid plans and lifts Plus and Business guest limits to unlimited
  7. Apr 4, 2026improvedNotion Adds Dashboards to Database Features Lineup
  8. Mar 5, 2026packagingNotion launches Custom Agents add-on, opens guest seats to unlimited

Across Collaboration & Productivity in the same window

All Collaboration & Productivity changes
  1. MicrosoftMay 5Microsoft Dynamics365 swaps Record updates for prebuilt Sales Close Agent
  2. Superhuman DocsApr 13Superhuman Docs expands Pack library with new integration across all plans
  3. EvernoteApr 6Evernote Launches AI Assistant and Drops Free Trial From Paid Plans

Questions about this change

Did Notion raise prices in May 2026?

No list-price increase was recorded between May 4, 2026 and May 11, 2026. The change Pulse detected was a product change: positioning.

What changed on Notion's pricing page between May 4, 2026 and May 11, 2026?

Notion rebranded integration features as 'connections' across all plans: Basic integrations → Basic connections (Plus), Premium integrations → Premium connections (Business), Security & Compliance integrations and Advanced integrations → connections (Enterprise); Custom Agents feature graduated from beta: 'Custom AgentsBeta' label updated to 'Custom Agents' in the comparison table, indicating the feature is now generally available. Pulse compared the captures it took on May 4, 2026 and May 11, 2026; the before/after table above lists each item as written on the page.

How often does Notion change its pricing?

Pulse recorded 4 other pricing-page changes for Notion in the 90 days before this one; the previous change was "Notion restricts workspace consolidation to custom Enterprise deals" on May 4, 2026; Notion has been tracked since 2023-11-09.