Mural Enhances Team+ Plan with AI Features and Retains Edit Rights for Visitors Amid Free Plan Access Changes
What happened
Between the Jan 1, 2025 and Apr 1, 2025 captures of Mural's pricing page, Pulse recorded 4 changes: Basic Integrations (Zoom, WebX, etc.) explicitly listed for Team+ plan; Free plan visitors restricted to view-only access; Team+ visitors explicitly retain edit rights; Mural AI explicitly added to Team+ plan feature list; Luma Frameworks added to Business plan. Pulse files it as a product change (feature added, feature change) with an upward direction. Pulse's latest capture (Jun 30, 2026) lists Team+ at $9.99 and Business at $17.99.
Mural's previous recorded change was "Mural Enhances Enterprise Plan with New Features Including BYOK Encryption and Expanded SCIM Provisioning" (Q3 2024). Mural has been tracked since 2023-11-14.
In the same window Miro and Figma also changed their Collaboration & Productivity pricing pages. Those moves are listed further down, and the Pulse Agent can compare them side by side.
- Team+ · FeatureFeature added
Basic Integrations (Zoom, WebX, etc.) explicitly listed for Team+ plan
- Team+ · FeatureFeature change
Free plan visitors restricted to view-only access; Team+ visitors explicitly retain edit rights
- Team+ · FeatureAddedNo Mural AI explicitlyMural AI explicitly
- Business · FeatureAddedNo Luma FrameworksLuma Frameworks
| Plan | Field | Before | After | Change |
|---|---|---|---|---|
| Team+ | Feature | Basic Integrations (Zoom, WebX, etc.) explicitly listed for Team+ plan | Feature added | |
| Team+ | Feature | Free plan visitors restricted to view-only access; Team+ visitors explicitly retain edit rights | Feature change | |
| Team+ | Feature | No Mural AI explicitly | Mural AI explicitly | Added |
| Business | Feature | No Luma Frameworks | Luma Frameworks | Added |
Values as written on Mural's public pricing page in the two captures Pulse compared; where the page states no number, the cells give the wording before and after.
Evidence
The two captures Pulse comparedFull-page captures of Mural's pricing page (mural.com) from Jan 1, 2025 and Apr 1, 2025; the change is marked on the page, where Mural AI explicitly now appears.
Sign in to see the evidence
The two full-page captures with this change marked up are free with an account.
Mural, pricing history
Full history- Jun 9, 2026packagingMural expands free plan with unlimited murals, 3 editable at once
- Jan 13, 2026packagingMural Removes Salesforce Integration from Business Plan, Impacting Advanced Integrations Options
- Q3 2025improvedMural Enhances Business Plan with Salesforce Integration for Advanced Features
- Q1 2025improvedMural Enhances Team+ Plan with AI Features and Retains Edit Rights for Visitors Amid Free Plan Access Changes · this change
- Q3 2024improvedMural Enhances Enterprise Plan with New Features Including BYOK Encryption and Expanded SCIM Provisioning
Across Collaboration & Productivity in the same window
All Collaboration & Productivity changes- MiroJan 12Miro adds structured formats (Docs, Tables, Diagrams, Slides) to the Free and Business plans and introduces the Prototypes add-on at $20/month
- FigmaJan 11Figma Increases Professional Plan Price by 25% to $15/mo Amidst New Features and Plan Renaming
- MiroJan 12Miro Renames Program Board to Planner, Enhances Jira Integration with Dependency Mapping Tool
- MiroJan 12Miro Introduces Brand Center to Starter Plan for Enhanced Consistency with Custom Templates
- MiroJan 12Miro Enhances Enterprise Plan Transparency with New Custom Pricing for 30+ Members
Questions about this change
Did Mural raise prices in April 2025?
No list-price increase was recorded between Jan 1, 2025 and Apr 1, 2025. The change Pulse detected was a product change: feature added, feature change.
What changed on Mural's pricing page between Jan 1, 2025 and Apr 1, 2025?
Basic Integrations (Zoom, WebX, etc.) explicitly listed for Team+ plan; Free plan visitors restricted to view-only access; Team+ visitors explicitly retain edit rights; Team+ feature: No Mural AI explicitly → Mural AI explicitly, added; Business feature: No Luma Frameworks → Luma Frameworks, added. Pulse compared the captures it took on Jan 1, 2025 and Apr 1, 2025; the before/after table above lists each item as written on the page.
How often does Mural change its pricing?
Pulse recorded 0 other pricing-page changes for Mural in the 90 days before this one; the previous change was "Mural Enhances Enterprise Plan with New Features Including BYOK Encryption and Expanded SCIM Provisioning" in Q3 2024; Mural has been tracked since 2023-11-14.