Bird shifts from multichannel to email-first tiered pricing
What happened
Between the Jun 22, 2026 and Jun 29, 2026 captures of Bird's pricing page, Pulse recorded one change: Pricing page fully restructured from multi-channel Pay as you go/Bundle/Enterprise model to email-focused Free/Startup/Growth/Enterprise tiers with volume-based declining rates. Plans renamed and repriced. Pulse files it as a packaging change (package change) with a neutral direction. Pulse's latest capture (Oct 19, 2026) lists Startup at $15, Growth at $250 and Scale at $1,000.
Bird's previous recorded change was "Bird: pricing restructured — Free/$15/$80/Custom volume tiers" (Jul 3, 2026). Before that Pulse recorded "Bird adds Apple Messages, TAM, and Custom API rates to Enterprise plan" (May 5, 2026). Bird has been tracked since 2026-03-01.
In the same window Jump, Bolt and X also changed their Marketing & Content pricing pages. Those moves are listed further down, and the Pulse Agent can compare them side by side.
- Startup, Growth · PackagingChanged
Beforemulti-channel Pay as you go/Bundle/Enterprise model
Afteremail-focused Free/Startup/Growth/Enterprise tiers
| Plan | Field | Before | After | Change |
|---|---|---|---|---|
| Startup, Growth | Packaging | multi-channel Pay as you go/Bundle/Enterprise model | email-focused Free/Startup/Growth/Enterprise tiers | Changed |
Values as written on Bird's public pricing page in the two captures Pulse compared; where the page states no number, the cells give the wording before and after.
Evidence
The two captures Pulse comparedFull-page captures of Bird's pricing page (bird.com) from Jun 22, 2026 and Jun 29, 2026; the change is marked near the top of the page, where "multi-channel Pay as you go/Bundle/Enterprise model" becomes "email-focused Free/Startup/Growth/Enterprise tiers".
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The two full-page captures with this change marked up are free with an account.
Bird, the last 90 days
Full history- Oct 19, 2026packagingBird: shifts to wallet-based billing, reveals Apple Messages pricing
- Oct 5, 2026decreaseBird halves US local number rental to $0.50 a month
- Jun 29, 2026packagingBird shifts from multichannel to email-first tiered pricing · this change
- Jul 3, 2026packagingBird: pricing restructured — Free/$15/$80/Custom volume tiers
- May 5, 2026improvedBird adds Apple Messages, TAM, and Custom API rates to Enterprise plan
Across Marketing & Content in the same window
All Marketing & Content changesQuestions about this change
Did Bird raise prices in June 2026?
No list-price increase was recorded between Jun 22, 2026 and Jun 29, 2026. The change Pulse detected was a packaging change: package change.
What changed on Bird's pricing page between Jun 22, 2026 and Jun 29, 2026?
Startup, Growth packaging: multi-channel Pay as you go/Bundle/Enterprise model → email-focused Free/Startup/Growth/Enterprise tiers, changed. Pulse compared the captures it took on Jun 22, 2026 and Jun 29, 2026; the before/after table above lists each item as written on the page.
How often does Bird change its pricing?
Pulse recorded 1 other pricing-page change for Bird in the 90 days before this one; the previous change was "Bird: pricing restructured — Free/$15/$80/Custom volume tiers" on Jul 3, 2026; Bird has been tracked since 2026-03-01.