Lokalise rebrands AI features with Multi-LLM Smart Routing update
What happened
Between the Feb 9, 2026 and Feb 16, 2026 captures of Lokalise's pricing page, Pulse recorded 3 changes: AI Context feature renamed to Context-aware; Smart Routing renamed to Multi-LLM Smart Routing; Custom Models (RAG) renamed to Custom AI profiles (RAG). Pulse files it as a product change (feature change) with a neutral direction. Pulse's latest capture (Oct 12, 2026) lists Explorer at $8.33, Growth at $379 and Advanced at $1,049.
Lokalise's previous recorded change was "Lokalise Drops Annual Billing Qualifiers and Plan Capacity Details" (Week 7, 2026). Before that Pulse recorded "Lokalise Implements Major Pricing Overhaul: Growth Plan Surges 117% to $499/mo Amid Comprehensive Plan Renaming and Feature Additions" (Jan 13, 2026). Lokalise has been tracked since 2023-11-15.
In the same window Smartling, Crowdin and Phrase also changed their Business Operations pricing pages. Those moves are listed further down, and the Pulse Agent can compare them side by side.
- — · FeatureRenamedAI Context featureContext-aware
- — · FeatureRenamedSmart RoutingMulti-LLM Smart Routing
- — · FeatureFeature change
Custom Models (RAG) renamed to Custom AI profiles (RAG)
| Plan | Field | Before | After | Change |
|---|---|---|---|---|
| — | Feature | AI Context feature | Context-aware | Renamed |
| — | Feature | Smart Routing | Multi-LLM Smart Routing | Renamed |
| — | Feature | Custom Models (RAG) renamed to Custom AI profiles (RAG) | Feature change | |
Values as written on Lokalise's public pricing page in the two captures Pulse compared; where the page states no number, the cells give the wording before and after.
Evidence
The two captures Pulse comparedFull-page captures of Lokalise's pricing page (lokalise.com) from Feb 9, 2026 and Feb 16, 2026; the change is marked around the middle of the page, where "AI Context feature" becomes "Context-aware".
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The two full-page captures with this change marked up are free with an account.
Lokalise, the last 90 days
Full history- Jul 3, 2026packagingLokalise: Growth plan price cut $499→$375 (-25%), Free tier discontinued
- Apr 3, 2026packagingLokalise caps Explorer AI translations at 240K/yr, rebrands AI feature names
- Mar 10, 2026packagingLokalise Removes Free AI Translation Words From Free Plan
- Feb 16, 2026improvedLokalise rebrands AI features with Multi-LLM Smart Routing update · this change
- Week 7, 2026packagingLokalise Drops Annual Billing Qualifiers and Plan Capacity Details
- Jan 13, 2026packagingLokalise Implements Major Pricing Overhaul: Growth Plan Surges 117% to $499/mo Amid Comprehensive Plan Renaming and Feature Additions
Across Business Operations in the same window
All Business Operations changes- SmartlingJan 12Smartling Discontinues Growth Plan, Impacting Mid-Sized Teams in Software and Mobile Localization
- CrowdinOct 26Crowdin drops pricing calculator, retargets self-serve plans to indie developers
- PhraseJul 4Phrase: Team plan price increase ($1,045→$1,245/mo)
- PhraseJun 17Phrase rebrands platform to Language Intelligence
- PhraseApr 6Phrase hikes Team plan price 19% to $1,245 per month
Questions about this change
Did Lokalise raise prices in February 2026?
No list-price increase was recorded between Feb 9, 2026 and Feb 16, 2026. The change Pulse detected was a product change: feature change.
What changed on Lokalise's pricing page between Feb 9, 2026 and Feb 16, 2026?
Feature: AI Context feature → Context-aware, renamed; feature: Smart Routing → Multi-LLM Smart Routing, renamed; Custom Models (RAG) renamed to Custom AI profiles (RAG). Pulse compared the captures it took on Feb 9, 2026 and Feb 16, 2026; the before/after table above lists each item as written on the page.
How often does Lokalise change its pricing?
Pulse recorded 2 other pricing-page changes for Lokalise in the 90 days before this one; the previous change was "Lokalise Drops Annual Billing Qualifiers and Plan Capacity Details" in Week 7, 2026; Lokalise has been tracked since 2023-11-15.
