KnowBe4: Tiers consolidated 4→2, MSRP raised across all volume bands
What happened
Between the Mar 30, 2026 and Jun 29, 2026 captures of KnowBe4's pricing page, Pulse recorded one change: 4 tiers consolidated into 2 (SAT Foundation, SAT Advanced); MSRP raised across all volume bands (25-50 seats: $1.90→$2.40, $3.25→$3.75); 101-500 band split into 101-250/251-500; added multi-region currency selector (8 regions). In detail: Tiers consolidated 4→2 (Silver/Gold/Platinum/Diamond → SAT Foundation/SAT Advanced); MSRP raised across all volume bands (25-50 seats: $1.90→$2.40, $3.25→$3.75); 101-500 band split into 101-250/251-500; added multi-region currency selector (8 regions). Pulse files it as a packaging change (package change) with a neutral direction. The current page lists SAT Foundation at $2.4, SAT Advanced at $3.75, Compliance Plus at $0.93, KnowBe4 Student Edition at $0.17 and PhishER Plus at $1.5.
It lands 18 days after KnowBe4's previous change, "KnowBe4 lands on AWS Marketplace for teams up to 500 users" (Jun 15, 2026). Before that Pulse recorded "KnowBe4 cuts SAT tiers from 4 to 2, raises prices up to 15%" (May 12, 2026). KnowBe4 has been tracked since 2026-02-25.
In the same window Gremlin, Keepit, Zscaler, PreVeil and NordVPN also changed their Cybersecurity & Identity Management pricing pages. Those moves are listed further down, and the Pulse Agent can compare them side by side.
- SAT Foundation, SAT Advanced · Packaging−50%42
| Plan | Field | Before | After | Change |
|---|---|---|---|---|
| SAT Foundation, SAT Advanced | Packaging | 4 | 2 | −50% |
Values as written on KnowBe4's public pricing page in the two captures Pulse compared; where the page states no number, the cells give the wording before and after.
Evidence
The two captures Pulse comparedFull-page captures of KnowBe4's pricing page (www.knowbe4.com) from Mar 30, 2026 and Jun 29, 2026; the change is marked near the top of the page, where sat foundation, sat advanced packaging reads 4 and then 2.
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KnowBe4, the last 90 days
Full history- Jun 29, 2026packagingKnowBe4 drops AWS Marketplace buying option from pricing page
- Jul 3, 2026packagingKnowBe4: Tiers consolidated 4→2, MSRP raised across all volume bands · this change
- Jun 15, 2026improvedKnowBe4 lands on AWS Marketplace for teams up to 500 users
- May 12, 2026packagingKnowBe4 cuts SAT tiers from 4 to 2, raises prices up to 15%
Across Cybersecurity & Identity Management in the same window
All Cybersecurity & Identity Management changes- GremlinSep 7Gremlin splits custom quote into three tiers, adds Foresight AI
- KeepitOct 26Keepit upgrades Core Continuity to unlimited hot storage
- ZscalerOct 26Zscaler adds bulk GraphQL data extraction to ZDX Advanced Plus
- PreVeilOct 26PreVeil adds FIPS 140-3 to Business, lists 10 TB+ storage
- NordVPNOct 26NordVPN: Black Friday intro discount deepens to 78% off (Complete plan)
Questions about this change
Did KnowBe4 raise prices in June 2026?
No list-price increase was recorded between Mar 30, 2026 and Jun 29, 2026. The change Pulse detected was a packaging change: package change.
What changed on KnowBe4's pricing page between Mar 30, 2026 and Jun 29, 2026?
SAT Foundation, SAT Advanced packaging: 4 → 2 (−50%). Pulse compared the captures it took on Mar 30, 2026 and Jun 29, 2026; the before/after table above lists each item as written on the page.
How often does KnowBe4 change its pricing?
Pulse recorded 3 other pricing-page changes for KnowBe4 in the 90 days before this one; the previous change was "KnowBe4 lands on AWS Marketplace for teams up to 500 users" on Jun 15, 2026; KnowBe4 has been tracked since 2026-02-25.