Ito AI slashes free reviews 80%, cutting "Get started today" cap to just 20
What happened
Between the Aug 17, 2026 and Aug 24, 2026 captures of Ito AI's pricing page, Pulse recorded one change: The free usage allowance shown on the 'Get started today' CTA was cut from 100 reviews to 20 reviews, an 80% reduction in free reviews before a customer needs to pay. Pulse files it as a packaging change (trial change) with a neutral direction.
It lands 7 days after Ito AI's previous change, "Ito AI: Free allowance increased from 5 PRs to 100 reviews" (Aug 17, 2026). Before that Pulse recorded "Ito AI drops free tier, launches $40/mo Pro plan for dev teams" (Jun 29, 2026) and "Ito AI: Pro cut from $150/seat/mo to $40/mo with metered code reviews, Team becomes Enterprise" (Jul 3, 2026). Ito AI has been tracked since 2026-03-18.
In the same window Mistral AI, OpenAI, Anthropic, Google and Cohere also changed their Software Development & Testing pricing pages. Those moves are listed further down, and the Pulse Agent can compare them side by side.
- — · TrialChanged100 reviews20 reviews
| Plan | Field | Before | After | Change |
|---|---|---|---|---|
| — | Trial | 100 reviews | 20 reviews | Changed |
Values as written on Ito AI's public pricing page in the two captures Pulse compared; where the page states no number, the cells give the wording before and after.
Evidence
The two captures Pulse comparedFull-page captures of Ito AI's pricing page (ito.ai) from Aug 17, 2026 and Aug 24, 2026; the change is marked in the lower part of the page, where "100 reviews" becomes "20 reviews".
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The two full-page captures with this change marked up are free with an account.
Ito AI, the last 90 days
Full history- Sep 7, 2026decreaseIto AI doubles Pro plan's included Code Reviews to 50, slashes overage to $1
- Aug 24, 2026packagingIto AI slashes free reviews 80%, cutting "Get started today" cap to just 20 · this change
- Aug 17, 2026packagingIto AI: Free allowance increased from 5 PRs to 100 reviews
- Jun 29, 2026improvedIto AI drops free tier, launches $40/mo Pro plan for dev teams
- Jul 3, 2026packagingIto AI: Pro cut from $150/seat/mo to $40/mo with metered code reviews, Team becomes Enterprise
Across Software Development & Testing in the same window
All Software Development & Testing changes- Mistral AIAug 17Mistral AI folds Education into Pro, adds bundled API credits to entry plans
- OpenAIJul 25OpenAI: ChatGPT plan taglines reframed to 'Best for X' audience framing
- AnthropicJul 23Anthropic: Fable model + context window disclosed in comparison table
- GoogleJul 6Google Vertexai delays Agent Gateway billing to July 13, extends free window
- CohereJul 2Cohere: New Rerank 4 Pro Large tier in Model Vault ($10/hr, $6,500/mo)
Questions about this change
Did Ito AI raise prices in August 2026?
No list-price increase was recorded between Aug 17, 2026 and Aug 24, 2026. The change Pulse detected was a packaging change: trial change.
What changed on Ito AI's pricing page between Aug 17, 2026 and Aug 24, 2026?
Trial: 100 reviews → 20 reviews, changed. Pulse compared the captures it took on Aug 17, 2026 and Aug 24, 2026; the before/after table above lists each item as written on the page.
How often does Ito AI change its pricing?
Pulse recorded 3 other pricing-page changes for Ito AI in the 90 days before this one; the previous change was "Ito AI: Free allowance increased from 5 PRs to 100 reviews" on Aug 17, 2026; Ito AI has been tracked since 2026-03-18.