fal slashes MiniMax H3 Max video pricing 40% to $0.03 per second
What happened
Between the Oct 19, 2026 and Oct 26, 2026 captures of fal's pricing page, Pulse recorded one change: MiniMax H3 Max Image/Text to Video cut from $0.05 to $0.03 per second; H3 Max Turbo Image/Text to Video cut from $0.025 to $0.015 per second. Reference to Video unchanged at $0.05. Pulse files it as a pricing change (price decrease) with a downward direction. The current page lists Audio Model APIs at $0.1 per 1,000 characters (MiniMax Speech 2.8 HD) + $0.2 per 100 seconds (ElevenLabs Sound Effects v2), 3D Model APIs at $0.08 per generation (Hunyuan Motion 1B) + $0.01 per credit (Tripo H3.1), Serverless Compute at $6 per H200 GPU hour + $4 per RTX PRO 6000 GPU hour, Video Model APIs at $0.05 per second of video output (MiniMax H3 Max) + $0.07 per second of video output (Kling 2.5 Turbo Pro) and Image Model APIs at $1 per unit (GPT Image 2) + $0.5 per 100 megapixels (Z Image Turbo).
It lands 6 days after fal's previous change, "fal adds FLUX 3 Max video model at $0.085/sec" (Oct 20, 2026). Before that Pulse recorded "fal doubles Flux 3 Image edit price to $0.048 per megapixel" (Oct 19, 2026), "fal doubles Flux 3 Image edit price to $0.048 per megapixel" (Oct 16, 2026) and "fal adds Flux 3 Image editing at $0.024 per megapixel to Model API" (Oct 12, 2026). fal has been tracked since 2026-07-15.
In the same window Runway, Modal, Together AI, Huggingface and Anthropic also changed their AI & Machine Learning pricing pages. Those moves are listed further down, and the Pulse Agent can compare them side by side.
- — · Price−40%$0.05$0.03 per second
| Plan | Field | Before | After | Change |
|---|---|---|---|---|
| — | Price | $0.05 | $0.03 per second | −40% |
Values as written on fal's public pricing page in the two captures Pulse compared; where the page states no number, the cells give the wording before and after.
Evidence
The two captures Pulse comparedFull-page captures of fal's pricing page (fal.ai) from Oct 19, 2026 and Oct 26, 2026; the change is marked around the middle of the page, where price reads $0.05 and then $0.03 per second.
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The two full-page captures with this change marked up are free with an account.
fal, the last 90 days
Full history- Oct 26, 2026decreasefal slashes MiniMax H3 Max video pricing 40% to $0.03 per second · this change
- Oct 20, 2026improvedfal adds FLUX 3 Max video model at $0.085/sec
- Oct 19, 2026increasefal doubles Flux 3 Image edit price to $0.048 per megapixel
- Oct 16, 2026increasefal doubles Flux 3 Image edit price to $0.048 per megapixel
- Oct 12, 2026improvedfal adds Flux 3 Image editing at $0.024 per megapixel to Model API
- Oct 9, 2026improvedfal adds Flux 3 image editing to rate card at $0.024 per megapixel
- Oct 5, 2026increasefal hikes GPU rates up to 33%, adds GB200 tier and Nano Banana 2/Pro models
Across AI & Machine Learning in the same window
All AI & Machine Learning changes- RunwayOct 26Runway adds Runway Ads to paid plans, ends Max's unlimited Wan 3.0 promo
- ModalOct 26Modal drops Notebooks from its Sandbox pricing section and product footer
- Together AIOct 26Together AI: Four serverless inference models dropped from the pricing list: Gemma 4 31B, DeepSeek V4 Flash 0731, Llama…
- HuggingfaceOct 16Huggingface adds Nvidia RTX PRO 6000 GPUs to Spaces from $2.75/hr
- AnthropicOct 12Anthropic API launches Haiku 5.5 at $0.10/$0.50 per MTok, Haiku 4.5 goes Legacy
Questions about this change
Did fal raise prices in October 2026?
No — prices went down. Between Oct 19, 2026 and Oct 26, 2026 fal's pricing page showed 1 price cut: $0.05 → $0.03 per second (−40%).
What changed on fal's pricing page between Oct 19, 2026 and Oct 26, 2026?
Price: $0.05 → $0.03 per second (−40%). Pulse compared the captures it took on Oct 19, 2026 and Oct 26, 2026; the before/after table above lists each item as written on the page.
How often does fal change its pricing?
Pulse recorded 9 other pricing-page changes for fal in the 90 days before this one; the previous change was "fal adds FLUX 3 Max video model at $0.085/sec" on Oct 20, 2026; fal has been tracked since 2026-07-15.