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HomeExpressVPNAll changes
Packaging change·Apr 1 → Jul 6, 2025·Q2 2025·Cybersecurity & Identity Management

ExpressVPN Removes 7-Day Free Trial, Shifts to Direct Purchase Options

ExpressVPNPackagingTrial change

What changed

Trial change

7-day free trial removed - replaced 'Start 7-Day Free Trial' CTAs with direct purchase buttons ('Get Special Deal', 'Select Plan')

Before and after

Apr 1, 2025 vs Jul 6, 2025
Pulse.
100%
What changed

7-day free trial removed - replaced 'Start 7-Day Free Trial' CTAs with direct purchase buttons ('Get Special Deal', 'Select Plan')

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Q1 2025 · ExpressVPN Enhances 2 Years + 4 Months FREE Plan with New Credit Scanner and Monthly Credit Report FeaturesExpressVPN Implements Major Pricing Restructure and Increases Pro Plan Costs by 50% to $7.49/mo · Q3 2025

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