Skip to content

PricingSaaS joins Willingness to PayRead the announcement →

Pricing change·Aug 10 → Aug 17, 2026·Week 34, 2026·Marketing & Content

Envato: Ultimate plan price +54% ($109→$168/mo) + AI credits shift

Ultimate plan $109/mo (billed annually)/$169/mo (billed monthly) -> $168/mo/$259/mo (~54% increase). AI generations replaced by AI credits across all plans (effective 2026-08-17); Ultimate loses unlimited AI generations, now capped at a choice of 500, 1,000 or 2,000 credits/month.

EnvatoPricingMetric changePrice increase

What changed

Metric change

Envato replaced 'AI generations' with a new 'AI credits' metric across all plans (effective 17 Aug 2026). Ultimate loses its unlimited AI generations allowance, now capped at a choice of 500, 1,000 or 2,000 AI credits/month; Core moved from 10 generations to 20 credits/month, Plus from 100 generations to 200 credits/month.

Price increase

Ultimate plan price increased from $109/mo (billed annually) / $169/mo (billed monthly) to $168/mo (billed annually) / $259/mo (billed monthly), a ~54% increase.

Before and after

Aug 10, 2026 vs Aug 17, 2026
Pulse.
100%
Change 1 of 2 · pricing metric changed

Envato replaced 'AI generations' with a new 'AI credits' metric across all plans (effective 17 Aug 2026). Ultimate loses its unlimited AI generations allowance, now capped at a choice of 500, 1,000 or 2,000 AI credits/month; Core moved from 10 generations to 20 credits/month, Plus from 100 generations to 200 credits/month.

Sign in to view the full comparison

See the before/after screenshots and every marked-up change.