Datadog Renames 'Application Security Management' to 'App and API Protection'
What happened
Between the Apr 1, 2025 and Jul 13, 2025 captures of Datadog's pricing page, Pulse recorded one change: Product renamed from 'Application Security Management' to 'App and API Protection'. Pulse files it as a packaging change (plan renamed) with a neutral direction. Pulse's latest capture (Aug 3, 2026) lists App and API Protection at $31, Serverless Applications - AWS Lambda, GCP Cloud Run, Azure App Service, Azure Container Apps, Azure Function at $10 and Threat Management for AWS Fargate at $2.
Datadog's previous recorded change was "Datadog Application Security Management Discontinues Software Composition Analysis Plan, Impacting Pricing for Hosts and AWS Fargate Tasks" (Q1 2025). Datadog has been tracked since 2023-11-14.
In the same window Elastic, Dynatrace and Grafana also changed their Cloud & DevOps pricing pages. Those moves are listed further down, and the Pulse Agent can compare them side by side.
- App and API Protection · PlanReworded
BeforeApplication Security Management
AfterApp and API Protection
| Plan | Field | Before | After | Change |
|---|---|---|---|---|
| App and API Protection | Plan | Application Security Management | App and API Protection | Reworded |
Values as written on Datadog's public pricing page in the two captures Pulse compared; where the page states no number, the cells give the wording before and after.
Evidence
The two captures Pulse comparedFull-page captures of Datadog's pricing page (datadoghq.com) from Apr 1, 2025 and Jul 13, 2025; the change is marked on the page, where "Application Security Management" becomes "App and API Protection".
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The two full-page captures with this change marked up are free with an account.
Datadog, the last 90 days
Full history- Mar 10, 2026packagingDatadog Application Security Management Drops $5 IoT Device Monitoring Add-On
- Week 3, 2026packagingDatadog Application Security Management Launches Data Quality Monitoring at $16...
- Jan 11, 2026improvedDatadog Application Security Management Enhances Enterprise Plan with Multiple SAML Providers and New Administrative Features
- Q2 2025packagingDatadog Renames 'Application Security Management' to 'App and API Protection' · this change
- Q1 2025packagingDatadog Application Security Management Discontinues Software Composition Analysis Plan, Impacting Pricing for Hosts and AWS Fargate Tasks
Across Cloud & DevOps in the same window
All Cloud & DevOps changes- ElasticJan 11Elastic Introduces 99.95% Uptime SLA for Platinum and Enterprise Tiers in Comparison Table
- DynatraceJan 11Dynatrace Expands Services Flexpoints Pricing with Daily Rates for Lead Consultant and Architect Services
- GrafanaJan 10Grafana Transforms Pro Plan to Pure Pay-As-You-Go Model Starting at $0, Renames All Plans
Questions about this change
Did Datadog raise prices in July 2025?
No list-price increase was recorded between Apr 1, 2025 and Jul 13, 2025. The change Pulse detected was a packaging change: plan renamed.
What changed on Datadog's pricing page between Apr 1, 2025 and Jul 13, 2025?
App and API Protection plan: Application Security Management → App and API Protection, reworded. Pulse compared the captures it took on Apr 1, 2025 and Jul 13, 2025; the before/after table above lists each item as written on the page.
How often does Datadog change its pricing?
Pulse recorded 1 other pricing-page change for Datadog in the 90 days before this one; the previous change was "Datadog Application Security Management Discontinues Software Composition Analysis Plan, Impacting Pricing for Hosts and AWS Fargate Tasks" in Q1 2025; Datadog has been tracked since 2023-11-14.
