Cloudflare is a SaaS company that provides cloud-based services for website security, performance, and reliability, including DDoS protection, content delivery, and DNS management.
Pricing Change History
22 changesClient-Side Security feature row added to plan comparison table. Pro and Business plans include Script monitoring; Business includes additional resource monitoring and alerts; Enterprise adds malicious resource detection, code change alerts, and positive blocking.
Add-on 'Argo Smart Routing' renamed to 'Smart Shield + Argo Smart Routing'; description updated to reference Smart Shield branding. Same functionality (Smart Routing and Tiered Caching) and pricing ($5/month starting) retained.
Quarterly roll-up · includes Mar 16 weekly
Cloudflare One section updated: product reference changed from 'Magic WAN' to 'Cloudflare WAN' in the SASE platform description on the pricing page.
Quarterly roll-up · includes Feb 23 weekly
Added 'AI Security for Apps' feature to API Shield section
Magic WAN product renamed to Cloudflare WAN; Magic Firewall product renamed to Cloudflare Network Firewall
Product name changed from 'Magic WAN' to 'Cloudflare WAN' in Cloudflare One SASE platform description
Network capacity increased from 449 Tbps to 477 Tbps
Average threats blocked per day increased from ~190 billion to ~234 billion (23% increase)
Average threats blocked per day decreased from ~247 billion to ~190 billion (23% decrease)
Log Explorer add-on introduced - native log storage, retention, and analytics of HTTP and security event logs
Network capacity increased from 321 Tbps to 388 Tbps (21% increase) Average threats blocked per day increased from ~227 billion to ~247 billion (9% increase)
Log Explorer add-on introduced with usage-based pricing: Free for first 10 GB, $1 per GB per month after (Pay-as-you-go plan). Contract plan offers custom pricing.
Network interconnections increased from >12,500 to >13,000 networks Global network expanded from 330 cities to 335 cities
Country coverage expanded from 120 countries to 125 countries Average threats blocked per day increased from ~165 billion to ~227 billion (38% increase)
China Network Access data centers increased from 30 to 35 (16.7% increase)
Average threats blocked per day increased from ~158 billion to ~165 billion Mainland China coverage increased from 30 cities to 35 cities
Global data center network expanded from 320 to 330 cities Network capacity increased from 280 Tbps to 296 Tbps
Network interconnections decreased from 13,000 to 12,500 networks Average threats blocked per day decreased from 209 billion to ~158 billion
Pricing page redesigned from card-based layout to detailed comparison table format with Core Capabilities section showing feature availability across tiers Network flow monitoring added as core capability, available for free to everyone
Research Cloudflare's pricing with the Pulse Agent
Ask anything about Cloudflare's plans, packaging shifts, and how it compares across the market — answered live from verified data.
Ask the agentCurrent plans
Captured| Plan | Type | Price |
|---|---|---|
| SASE Free | Plan | Free |
| Free | Plan | Free |
| SASE Pay-as-you-go | Plan | $7 /user/mo |
| Pro | Plan | $20 /mobilled annually · $25 billed monthly |
| Business | Plan | $200 /mobilled annually · $250 billed monthly |
| Contract | Plan | Contact |
| SASE Contract | Plan | Contact |
| Client-Side Security | Add-on | $0.1 per 1k requests |
| Smart Shield + Argo Smart Routing | Add-on | $5 /mo |
| Cloudflare Registrar | Add-on | $7.85 /mobilled annually |
Pro & Business
- Annual billing 20% off
Stacking not stated by Cloudflare.
Company Facts
How Cloudflare compares with its peers
| Company | Entry price | Last change |
|---|---|---|
A Akamai Technologies | $10 /mo | Oct 12, 2026 |
A Aws | $0.32 subscription | Jan 11, 2026 |
F Fastly | $1,500 /mo | Oct 26, 2026 |
I Imperva | Contact | — |
Z Zscaler | Contact | Oct 26, 2026 |
M Microsoft Azure | Free | — |
Cloudflare pricing FAQ
- How much does Cloudflare cost?
- Cloudflare pricing starts at $7/user/mo on SASE Pay-as-you-go. Cloudflare lists 7 plans on its pricing page; the SASE Free plan is free.
- Does Cloudflare have a free plan?
- Yes. Cloudflare's SASE Free plan is free; paid plans start at $7/user/mo on SASE Pay-as-you-go.
- What pricing model does Cloudflare use?
- Cloudflare uses subscription + usage pricing across 7 plans, with a free tier.
- When did Cloudflare last change its pricing?
- Aug 17, 2026: Cloudflare Network Services pricing table removed (Magic Transit, WAN, Firewall).
- How often has Cloudflare changed its pricing?
- Pulse has recorded 22 pricing changes for Cloudflare since it started tracking on Nov 14, 2023; the pricing page was last captured on Aug 17, 2026.
- Who are Cloudflare's pricing peers?
- Pulse compares Cloudflare with Akamai Technologies, Aws, Fastly, Imperva, Zscaler and Microsoft Azure.