Airtable Discontinues AI Add-on, Bundles AI Credits into All Plans, Enhancing Value for Users
What happened
Between the Apr 1, 2025 and Jul 4, 2025 captures of Airtable's pricing page, Pulse recorded 4 changes: Airtable AI add-on ($6 per seat/month for Team and Business plans) discontinued - AI credits now bundled into all plans (Free: 500, Team: 15k, Business: 20k, Enterprise: 25k credits per user/month); Cobuilder feature added to platform; AI Admin controls added to Business and Enterprise Scale plans; Portals add-on pricing changed on Enterprise Scale only: from "Custom pricing" to "Starting from $120 for 15 guests/month". Team ($120/month for 15 guests) and Business ($150/month for 15 guests) were unchanged — Portals was never standardized at $120 across plans. Pulse files it as a packaging change (add-on removed, feature added, add-on change) with a downward direction.
Airtable's previous recorded change was "Airtable Introduces Portals Add-On for Guest User Access with New Pricing on Team, Business, and Enterprise Plans" (Q1 2025). Airtable has been tracked since 2024-10-01.
In the same window Notion, ClickUp, Smartsheet and Asana also changed their Project Management pricing pages. Those moves are listed further down, and the Pulse Agent can compare them side by side.
- All plans · Add-onRemoved
Before- AI credits now bundled into all plans
AfterNot listed
- — · FeatureAddedNo Cobuilder featureCobuilder feature
- Enterprise Scale · FeatureAddedNo AI Admin controlsAI Admin controls
- Custom · Add-onReworded
BeforeCustom pricing
AfterStarting from $120 for 15 guests/month
| Plan | Field | Before | After | Change |
|---|---|---|---|---|
| All plans | Add-on | - AI credits now bundled into all plans | Not listed | Removed |
| — | Feature | No Cobuilder feature | Cobuilder feature | Added |
| Enterprise Scale | Feature | No AI Admin controls | AI Admin controls | Added |
| Custom | Add-on | Custom pricing | Starting from $120 for 15 guests/month | Reworded |
Values as written on Airtable's public pricing page in the two captures Pulse compared; where the page states no number, the cells give the wording before and after.
Evidence
The two captures Pulse comparedFull-page captures of Airtable's pricing page (airtable.com) from Apr 1, 2025 and Jul 4, 2025; the change is marked on the page, where the - AI credits now bundled into all plans no longer appears.
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The two full-page captures with this change marked up are free with an account.
Airtable, the last 90 days
Full history- Sep 28, 2026packagingAirtable caps Automations at 50 per base across all plans
- Sep 26, 2026packagingAirtable caps Automations at 50 per base across all plans
- Q3 2025improvedAirtable Discontinues ProductCentral Add-on and Changes Enterprise Scale Portals Pricing to 'Contact Sales'
- Q2 2025improvedAirtable Discontinues AI Add-on, Bundles AI Credits into All Plans, Enhancing Value for Users · this change
- Q1 2025improvedAirtable Introduces Portals Add-On for Guest User Access with New Pricing on Team, Business, and Enterprise Plans
Across Project Management in the same window
All Project Management changes- NotionJan 10Notion Bundles AI Features into Paid Plans, Removing Standalone AI Add-On for Enhanced User Experience
- ClickUpOct 19ClickUp A/B test: Core plan $8 to $9/user/month (billed yearly) in test layout
- SmartsheetOct 18Smartsheet shows add-on prices again: Data Shuttle now from $100/month (was $20 before it was hidden), Dynamic View from $125/month
- AsanaOct 12Asana opens Timesheets and Budgets add-on to Starter and Advanced plans
- NotionSep 28Notion silently drops Workers trial notice ahead of Oct 15 billing
Questions about this change
Did Airtable raise prices in July 2025?
No list-price increase was recorded between Apr 1, 2025 and Jul 4, 2025. The change Pulse detected was a packaging change: add-on removed, feature added, add-on change.
What changed on Airtable's pricing page between Apr 1, 2025 and Jul 4, 2025?
All plans add-on: - AI credits now bundled into all plans → Not listed, removed; feature: No Cobuilder feature → Cobuilder feature, added; Enterprise Scale feature: No AI Admin controls → AI Admin controls, added; Custom add-on: Custom pricing → Starting from $120 for 15 guests/month, reworded. Pulse compared the captures it took on Apr 1, 2025 and Jul 4, 2025; the before/after table above lists each item as written on the page.
How often does Airtable change its pricing?
Pulse recorded 1 other pricing-page change for Airtable in the 90 days before this one; the previous change was "Airtable Introduces Portals Add-On for Guest User Access with New Pricing on Team, Business, and Enterprise Plans" in Q1 2025; Airtable has been tracked since 2024-10-01.