TurboTenant hides Autopilot $99 starting price, moves it to a call-to-discuss plan card
What happened
Between the Oct 5, 2026 and Oct 12, 2026 captures of TurboTenant's pricing page, Pulse recorded one change: Autopilot full-service management now shown as a fourth plan card beside Free, Essentials and Pro, with a call-to-discuss CTA and no price; the Do it for me toggle is gone. In detail: Autopilot full-service management, previously behind the Do it for me toggle at "Plans starting at $99 per month", is now a fourth plan card beside Free, Essentials and Pro with no price, only "Call to discuss your rentals" and a phone number; the toggle is gone. Pulse files it as a pricing change (price hidden) with a neutral direction. Pulse's latest capture (Nov 9, 2026) lists Essentials at $12.42 and Pro at $16.58.
It lands 14 days after TurboTenant's previous change, "TurboTenant makes lower screening fees Pro-only, dropping Essentials perk" (Sep 28, 2026). Before that Pulse recorded "TurboTenant launches Autopilot full-service plan, trims Pro to $16.48/mo" (Sep 6, 2026). TurboTenant has been tracked since 2026-08-18.
In the same window AppFolio and Buildium also changed their Business Operations pricing pages. Those moves are listed further down, and the Pulse Agent can compare them side by side.
- HiddenAutopilot, Essentials, ProPrice visibilityPrice listedPrice hidden
| Plan | Field | Before | After | Change |
|---|---|---|---|---|
| Autopilot, Essentials, Pro | Price visibility | Price listed | Price hidden | Hidden |
Values as written on TurboTenant's public pricing page in the two captures Pulse compared; where the page states no number, the cells give the wording before and after.
Evidence
The two captures Pulse comparedFull-page captures of TurboTenant's pricing page (www.turbotenant.com) from Oct 5, 2026 and Oct 12, 2026; the change is marked near the top of the page, where "Price listed" becomes "Price hidden".
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The two full-page captures with this change marked up are free with an account.
TurboTenant, the last 90 days
Full historyDates are the day each change was detected, Eastern time.
- Oct 26, 2026PackagingTurboTenant swaps ACH-payments bullet for tax-ready reports on Pro
- Oct 11, 2026Price hiddenTurboTenant hides Autopilot $99 starting price, moves it to a call-to-discuss plan card This change
- Sep 28, 2026PackagingTurboTenant makes lower screening fees Pro-only, dropping Essentials perk
- Sep 6, 2026PackagingTurboTenant launches Autopilot full-service plan, trims Pro to $16.48/mo
Across Business Operations in the same window
All Business Operations changes- AppFolioOct 5AppFolio adds Accounting Performer AI agent for bill entry, close and budgets
- BuildiumSep 28Buildium unveils 5 Leasing tools—4 exclusive to Premium tier
- BuildiumSep 21Buildium adds self-service pricing calculator with 10% annual discount
- AppFolioSep 14AppFolio: starting prices revealed across Core/Plus/Max ($1.49–$5.00/unit)
Questions about this change
Did TurboTenant raise prices in October 2026?
No list-price increase was recorded between Oct 5, 2026 and Oct 12, 2026 UTC. The change Pulse detected was a pricing change: price hidden.
What changed on TurboTenant's pricing page between Oct 5, 2026 and Oct 12, 2026 UTC?
Autopilot, Essentials, Pro price visibility: Price listed → Price hidden, hidden. Pulse compared the captures it took on Oct 5, 2026 and Oct 12, 2026 UTC; the before/after table above lists each item as written on the page.
How often does TurboTenant change its pricing?
Pulse recorded 2 other pricing-page changes for TurboTenant in the 90 days before this one; the previous change was "TurboTenant makes lower screening fees Pro-only, dropping Essentials perk" on Sep 28, 2026; TurboTenant has been tracked since 2026-08-18.