SumUp cuts hardware prices up to 45% in new Black Friday sale
What happened
Between the Nov 2, 2026 and Nov 9, 2026 captures of SumUp's pricing page, Pulse recorded one change: Black Friday sale banner added: shop up to 45% off SumUp hardware catalogue. Pulse files it as a pricing change (discount added) with a neutral direction.
It lands 14 days after SumUp's previous change, "SumUp drops £100 hardware cashback banner, adds bookings to POS Plus" (Oct 26, 2026). Before that Pulse recorded "SumUp drops Payments Plus 7-day free trial, pushes £3,000+ fee cuts" (Oct 11, 2026), "SumUp switches to yearly-first pricing: £189/year, save 17%" (Sep 6, 2026) and "SumUp hikes POS Plus add-on price from £29 to £39 per month" (Aug 17, 2026). SumUp has been tracked since 2026-05-16.
In the same window PayPal, Stripe, Lightspeed and Squarespace also changed their Finance & Accounting pricing pages. Those moves are listed further down, and the Pulse Agent can compare them side by side.
- AddedAll plansBannerNot listedBlack Friday sale banner
| Plan | Field | Before | After | Change |
|---|---|---|---|---|
| All plans | Banner | Not listed | Black Friday sale banner | Added |
Values as written on SumUp's public pricing page in the two captures Pulse compared; where the page states no number, the cells give the wording before and after.
Evidence
The two captures Pulse comparedFull-page captures of SumUp's pricing page (www.sumup.com) from Nov 2, 2026 and Nov 9, 2026; the change is marked near the top of the page, where Black Friday sale banner now appears.
Sign in to see the evidence
The two full-page captures with this change marked up are free with an account.
SumUp, the last 90 days
Full historyDates are the day each change was detected, Eastern time.
- Nov 8, 2026Discount addedSumUp cuts hardware prices up to 45% in new Black Friday sale This change
- Oct 26, 2026PackagingSumUp drops £100 hardware cashback banner, adds bookings to POS Plus
- Oct 11, 2026PackagingSumUp drops Payments Plus 7-day free trial, pushes £3,000+ fee cuts
- Sep 6, 2026PackagingSumUp switches to yearly-first pricing: £189/year, save 17%
- Aug 17, 2026Price increaseSumUp hikes POS Plus add-on price from £29 to £39 per month
Across Finance & Accounting in the same window
All Finance & Accounting changes- PayPalNov 9PayPal drops 20.00 CAD inactive account fee for Canadian consumers
- StripeNov 2Stripe scraps $1.50 flat Global Payouts for per-rail fees, adds $15 appeal fee
- LightspeedNov 2Lightspeed POS Retail POS adds Purchase Orders and AI Doc Import
- SquarespaceNov 2Squarespace redesigns plan cards to show existing AI credit amounts
Questions about this change
Did SumUp raise prices in November 2026?
No list-price increase was recorded between Nov 2, 2026 and Nov 9, 2026 UTC. The change Pulse detected was a pricing change: discount added.
What changed on SumUp's pricing page between Nov 2, 2026 and Nov 9, 2026 UTC?
Banner (all plans) added: Black Friday sale banner. Pulse compared the captures it took on Nov 2, 2026 and Nov 9, 2026 UTC; the before/after table above lists each item as written on the page.
How often does SumUp change its pricing?
Pulse recorded 4 other pricing-page changes for SumUp in the 90 days before this one; the previous change was "SumUp drops £100 hardware cashback banner, adds bookings to POS Plus" on Oct 26, 2026; SumUp has been tracked since 2026-05-16.
