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SimplepracticeProduct change · Positioning · Oct 26 → Nov 2, 2026

Simplepractice drops Beta label from Treatment Planner in Care Aide

Verified Nov 2, 2026Business OperationsDirection: neutral
The changeCare Aide positioning — positioning.
1 change2 capturesOct 26, 2026 → Nov 2, 2026

What happened

Between the Oct 26, 2026 and Nov 2, 2026 captures of Simplepractice's pricing page, Pulse recorded one change: Treatment Planner no longer labeled Beta in Care Aide feature list. Pulse files it as a product change (positioning) with a neutral direction. The current page lists Starter at $49, Essential at $79, Plus at $99, AI-powered Note Taker at $35 and Insurance Navigator at $1.79 per claim filed.

It lands 7 days after Simplepractice's previous change, "Simplepractice: Plus plan highlight 'Appointment request widget' replaced by 'Advanced analytics capabilities'; prices…" (Oct 26, 2026). Simplepractice has been tracked since 2024-10-01.

In the same window Acuity Scheduling, Google and Jane also changed their Business Operations pricing pages. Those moves are listed further down, and the Pulse Agent can compare them side by side.

  • Care Aide · PositioningPositioning

    Treatment Planner no longer labeled Beta in Care Aide feature list.

Values as written on Simplepractice's public pricing page in the two captures Pulse compared; where the page states no number, the cells give the wording before and after.

Evidence

The two captures Pulse compared

Full-page captures of Simplepractice's pricing page (simplepractice.com) from Oct 26, 2026 and Nov 2, 2026; the change is marked around the middle of the page.

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The two full-page captures with this change marked up are free with an account.

Simplepractice, the last 90 days

Full history
  1. Nov 2, 2026packagingSimplepractice drops Beta label from Treatment Planner in Care Aide · this change
  2. Oct 26, 2026improvedSimplepractice: Plus plan highlight 'Appointment request widget' replaced by 'Advanced analytics capabilities'; prices…

Across Business Operations in the same window

All Business Operations changes
  1. Acuity SchedulingOct 19Acuity Scheduling raises Premium plan to $55/mo on annual billing, up from $49
  2. GoogleOct 12Google Workspace swaps Gems for AI skills, rewords Gemini on Starter plan
  3. JaneOct 5Jane raises Balance plan price to $59 per month, up from $54

Questions about this change

Did Simplepractice raise prices in November 2026?

No list-price increase was recorded between Oct 26, 2026 and Nov 2, 2026. The change Pulse detected was a product change: positioning.

What changed on Simplepractice's pricing page between Oct 26, 2026 and Nov 2, 2026?

Treatment Planner no longer labeled Beta in Care Aide feature list. Pulse compared the captures it took on Oct 26, 2026 and Nov 2, 2026; the before/after table above lists each item as written on the page.

How often does Simplepractice change its pricing?

Pulse recorded 1 other pricing-page change for Simplepractice in the 90 days before this one; the previous change was "Simplepractice: Plus plan highlight 'Appointment request widget' replaced by 'Advanced analytics capabilities'; prices…" on Oct 26, 2026; Simplepractice has been tracked since 2024-10-01.