Miro reframes Enterprise as built on core platform, not Business
What happened
Between the May 18, 2026 and May 25, 2026 captures of Miro's pricing page, Pulse recorded one change: Enterprise plan inheritance label changed from 'All Business features, plus:' to 'Miro Key features, plus:', repositioning Enterprise as building on Miro's core rather than explicitly on Business. Pulse files it as a product change (positioning) with a neutral direction. Pulse's latest capture (Oct 19, 2026) lists Starter at $8 and Business at $20.
It lands 52 days after Miro's previous change, "Miro expands Business diagramming to 3,900+ shapes and icons and adds Mermaid diagram support" (Apr 3, 2026). Before that Pulse recorded "Miro shifts Enterprise AI credits from 100/member to custom amounts" (Mar 10, 2026). Miro has been tracked since 2023-11-14.
In the same window Jam, Figma and Whimsical also changed their Collaboration & Productivity pricing pages. Those moves are listed further down, and the Pulse Agent can compare them side by side.
- Enterprise, Business · PositioningReworded
BeforeAll Business features, plus
AfterMiro Key features, plus
| Plan | Field | Before | After | Change |
|---|---|---|---|---|
| Enterprise, Business | Positioning | All Business features, plus | Miro Key features, plus | Reworded |
Values as written on Miro's public pricing page in the two captures Pulse compared; where the page states no number, the cells give the wording before and after.
Evidence
The two captures Pulse comparedFull-page captures of Miro's pricing page (miro.com) from May 18, 2026 and May 25, 2026; the change is marked near the top of the page, where "All Business features, plus" becomes "Miro Key features, plus".
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Miro, the last 90 days
Full history- Sep 21, 2026improvedMiro: User groups feature added to Business & Enterprise
- Jul 6, 2026improvedMiro boosts Free integrations to 250+, adds MCP limits & AI credit floors; Enterprise card reverts to 'Everything in Business, plus:'
- May 25, 2026packagingMiro reframes Enterprise as built on core platform, not Business · this change
- Apr 3, 2026improvedMiro expands Business diagramming to 3,900+ shapes and icons and adds Mermaid diagram support
- Mar 10, 2026packagingMiro shifts Enterprise AI credits from 100/member to custom amounts
Across Collaboration & Productivity in the same window
All Collaboration & Productivity changesQuestions about this change
Did Miro raise prices in May 2026?
No list-price increase was recorded between May 18, 2026 and May 25, 2026. The change Pulse detected was a product change: positioning.
What changed on Miro's pricing page between May 18, 2026 and May 25, 2026?
Enterprise, Business positioning: All Business features, plus → Miro Key features, plus, reworded. Pulse compared the captures it took on May 18, 2026 and May 25, 2026; the before/after table above lists each item as written on the page.
How often does Miro change its pricing?
Pulse recorded 2 other pricing-page changes for Miro in the 90 days before this one; the previous change was "Miro expands Business diagramming to 3,900+ shapes and icons and adds Mermaid diagram support" on Apr 3, 2026; Miro has been tracked since 2023-11-14.