Malwarebytes: Ultimate renamed to Total, price cut to $89.99/yr + 1 more
What happened
Between the Jul 13, 2026 and Jul 20, 2026 captures of Malwarebytes's pricing page, Pulse recorded 2 changes: Ultimate plan renamed to Total; price cut $279.99/$139.99 -> $179.99/$89.99 per yr (~36% lower); Plus sale price $79.99 -> $79.98/yr Identity Protection insurance coverage decreased from $2M to $1M. In detail: Ultimate plan renamed to Total; price cut from $279.99/yr ($139.99 sale) to $179.99/yr ($89.99 sale), ~36% lower. Plus plan sale price also dropped $79.99->$79.98/yr. Pulse files it as a pricing change (price decrease, limit decrease) with a downward direction. Pulse's latest capture (Nov 2, 2026) lists Standard (1 Device) at $3.75, Standard at $5, Plus at $6.67, Sole Proprietor at $10 and Standard Family at $10.
This is the first pricing-page change Pulse has recorded for Malwarebytes. Malwarebytes has been tracked since 2026-07-06.
In the same window Avast, F-Secure, X-Ways Software, Sinpex and Optery also changed their Cybersecurity & Identity Management pricing pages. Those moves are listed further down, and the Pulse Agent can compare them side by side.
- Ultimate, Plus · Price0%$79.99$79.98/yr
- — · Limit−50%$2M$1M
| Plan | Field | Before | After | Change |
|---|---|---|---|---|
| Ultimate, Plus | Price | $79.99 | $79.98/yr | 0% |
| — | Limit | $2M | $1M | −50% |
Values as written on Malwarebytes's public pricing page in the two captures Pulse compared; where the page states no number, the cells give the wording before and after.
Evidence
The two captures Pulse comparedFull-page captures of Malwarebytes's pricing page (www.malwarebytes.com) from Jul 13, 2026 and Jul 20, 2026; the change is marked near the top of the page, where ultimate, plus price reads $79.99 and then $79.98/yr.
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The two full-page captures with this change marked up are free with an account.
Malwarebytes, pricing history
Full history- Oct 5, 2026packagingMalwarebytes cuts Standard and Plus plans 40% for Cybersecurity Awareness Month
- Jul 28, 2026increaseMalwarebytes: 'Total' plan renamed 'Ultimate', price up $89.99→$139.99/yr
- Jul 20, 2026decreaseMalwarebytes: Ultimate renamed to Total, price cut to $89.99/yr + 1 more · this change
Across Cybersecurity & Identity Management in the same window
All Cybersecurity & Identity Management changes- AvastOct 26Avast adds free 30-day trial to Small Office Protection, no payment needed
- F-SecureOct 12F-Secure adds 90-day free trial to Horizon partner program before sign-up
- X-Ways SoftwareNov 2X-Ways Software lifts perpetual X-Ways Forensics $3,995 to $4,030, Investigator to $2,070
- SinpexNov 2Sinpex replaces tiers with Identity, Core and Velocity, still quote-only
- OpteryNov 2Optery expands Ultimate plan coverage to 400+ sites without Expanded Reach
Questions about this change
Did Malwarebytes raise prices in July 2026?
No — prices went down. Between Jul 13, 2026 and Jul 20, 2026 Malwarebytes's pricing page showed 1 price cut: Ultimate, Plus: $79.99 → $79.98/yr (0%).
What changed on Malwarebytes's pricing page between Jul 13, 2026 and Jul 20, 2026?
Ultimate, Plus price: $79.99 → $79.98/yr; limit: $2M → $1M (−50%). Pulse compared the captures it took on Jul 13, 2026 and Jul 20, 2026; the before/after table above lists each item as written on the page.
How often does Malwarebytes change its pricing?
Pulse recorded 0 other pricing-page changes for Malwarebytes in the 90 days before this one; Malwarebytes has been tracked since 2026-07-06.