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LightfieldPackaging change · Package change · Limit increase · Jul 13 → Jul 20, 2026

Lightfield ditches per-user pricing: Pro jumps to flat $899/mo, Growth axed

Verified Jul 20, 2026Sales & Customer Relationship Management (CRM)Direction: up
The changeGrowth plan — removed.
Before · Jul 13Growth plan
After · Jul 20No Growth plan
removed
2 changes2 capturesJul 13, 2026 → Jul 20, 2026

What happened

Between the Jul 13, 2026 and Jul 20, 2026 captures of Lightfield's pricing page, Pulse recorded 2 changes: Growth plan removed; Pro restructured from $249/user/month (annual) to flat $899/month plus paid seat add-ons (Full $250/mo, Capture $60/mo, free Access); Starter stays $89/seat/month, no annual term; Pro plan's Records created limit changed from a capped 1,000,000 (previously Growth-tier level) to Custom, matching the removed Growth plan's uncapped allowance. Pulse files it as a packaging change (package change, limit increase) with an upward direction. Pulse's latest capture (Sep 14, 2026) lists Starter at $89, Pro at $999, Growth at $1,999 and Additional Capture Seat at $200.

It lands 14 days after Lightfield's previous change, "Lightfield: Pro records cap increased 100K to 1M; Starter now capped at 3 seats" (Jul 6, 2026). Before that Pulse recorded "Lightfield hikes Growth plan 50% to $3,000/mo, rebrands Startup tier" (Jun 22, 2026) and "Lightfield raises Startup plan 13%, reveals Growth at $2,000+/mo" (May 26, 2026). Lightfield has been tracked since 2026-05-05.

In the same window Microsoft, Adobe and GoProposal also changed their CRM pricing pages. Those moves are listed further down, and the Pulse Agent can compare them side by side.

  • Growth, Pro · PackagingRemoved
    Growth planNo Growth plan
  • Pro, Growth · LimitRemoved

    BeforeGrowth plan's uncapped allowance

    AfterNot listed

Values as written on Lightfield's public pricing page in the two captures Pulse compared; where the page states no number, the cells give the wording before and after.

Evidence

The two captures Pulse compared

Full-page captures of Lightfield's pricing page (lightfield.app) from Jul 13, 2026 and Jul 20, 2026; the change is marked near the top of the page, where the Growth plan no longer appears.

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The two full-page captures with this change marked up are free with an account.

Lightfield, the last 90 days

Full history
  1. Sep 14, 2026packagingLightfield ditches usage pricing for seat plans from $89/mo, caps seats
  2. Aug 31, 2026increaseLightfield: Pro and Growth plan price increases
  3. Aug 17, 2026improvedLightfield ditches seat pricing for 4-tier credit plans, unlimited seats
  4. Jul 20, 2026improvedLightfield ditches per-user pricing: Pro jumps to flat $899/mo, Growth axed · this change
  5. Jul 6, 2026improvedLightfield: Pro records cap increased 100K to 1M; Starter now capped at 3 seats
  6. Jun 22, 2026improvedLightfield hikes Growth plan 50% to $3,000/mo, rebrands Startup tier
  7. May 26, 2026packagingLightfield raises Startup plan 13%, reveals Growth at $2,000+/mo

Across CRM in the same window

All CRM changes
  1. MicrosoftJul 6Microsoft Copilot bundles Business Premium, Standard plans with Copilot access
  2. AdobeJul 3Adobe Creativecloud CC: added Firefly Pro Plus + Acrobat Express, cut Stock AI Studio price + 2 more
  3. GoProposalJun 15GoProposal switches to USD pricing, reveals two hidden plan tiers

Questions about this change

Did Lightfield raise prices in July 2026?

No list-price increase was recorded between Jul 13, 2026 and Jul 20, 2026. The change Pulse detected was a packaging change: package change, limit increase.

What changed on Lightfield's pricing page between Jul 13, 2026 and Jul 20, 2026?

Growth, Pro packaging: Growth plan → No Growth plan, removed; Pro, Growth limit: Growth plan's uncapped allowance → Not listed, removed. Pulse compared the captures it took on Jul 13, 2026 and Jul 20, 2026; the before/after table above lists each item as written on the page.

How often does Lightfield change its pricing?

Pulse recorded 3 other pricing-page changes for Lightfield in the 90 days before this one; the previous change was "Lightfield: Pro records cap increased 100K to 1M; Starter now capped at 3 seats" on Jul 6, 2026; Lightfield has been tracked since 2026-05-05.