Packaging change·Aug 24 → Aug 31, 2026·Week 36, 2026·Collaboration & Productivity

Koala AI: Essentials tier cut, Boost repackaged with Brand DNA agent + credits

Essentials plan ($9/mo) removed; Professional ($49/mo) demoted from a full pricing card to a footnote link; Boost ($99/mo) is now the entry-level plan shown. KoalaChat's per-plan 'messages' metric renamed to a shared 'credits' currency also covering Brand DNA agent usage (4 credits/agent message); numeric caps unchanged. Brand DNA AI SEO agent added to every plan with per-plan brand caps (Boost 1 brand up to Scale III 75 brands) plus autopilot content calendar and article publishing.

KoalaPackagingPackage changeFeature addedMetric change

What changed

Package change

Essentials plan ($9/mo) removed entirely; Professional ($49/mo) demoted from a full pricing card to a footnote-only link. Boost ($99/mo) is now the lowest-tier plan shown on the main pricing grid.

Feature added

Added Brand DNA, an AI SEO agent grounded in real rankings/competitors/Search Console/Analytics, to every plan with per-plan brand caps (Boost 1 brand up to Scale III 75 brands) plus autopilot content calendar.

Metric change

KoalaChat's per-plan 'messages' metric was renamed to a shared 'credits' currency that also covers Brand DNA agent usage (4 credits/agent message); numeric caps carried over unchanged (e.g. Boost: 2,500/mo).

Before and after

Aug 24, 2026 vs Aug 31, 2026

Pulse.

100%

Change 1 of 3 · pricing restructured

Essentials plan ($9/mo) removed entirely; Professional ($49/mo) demoted from a full pricing card to a footnote-only link. Boost ($99/mo) is now the lowest-tier plan shown on the main pricing grid.

Sign in to view the full comparison

See the before/after screenshots and every marked-up change.

Q1 2026 · Koala Adds File and Image Upload Limits to Essentials Plan Koala adds $9 Essentials tier, drops Google Sheets integration · Week 37, 2026

More from Koala

Full history →