Product change·Oct 5 → Oct 12, 2026·Oct 12, 2026·Workforce Management
Justworks renames ICHRA health reimbursements to CHOICE, pricing unchanged
Health Insurance Reimbursements feature relabeled from ICHRA to CHOICE in plan comparison; no price change
What changed
Positioning
Health Insurance Reimbursements feature relabeled from ICHRA to CHOICE in plan comparison; no price change
Before and after
Oct 5, 2026 vs Oct 12, 2026Pulse.
100%
What changed
Health Insurance Reimbursements feature relabeled from ICHRA to CHOICE in plan comparison; no price change
Sign in to view the full comparison
See the before/after screenshots and every marked-up change.
More from Justworks
Full history →- Q2 2026·increaseJustworks: PEO Plus price increase $109→$124/mo + new ICHRA benefit
- Week 26, 2026·packagingJustworks adds ICHRA health insurance reimbursements at $25/employee
- Week 25, 2026·improvedJustworks clarifies PEO Plus coverage with explicit dental, vision labels
- Week 24, 2026·increaseJustworks raises PEO Plus plan 14% to $124/month per employee
- Q1 2026·packagingJustworks simplifies comparison table with shorter Analytics label