Jasper Introduces 80+ Purpose-Built Marketing Apps to Accelerate AI Adoption for Marketers
What happened
Between the Oct 1, 2024 and Jan 1, 2025 captures of Jasper's pricing page, Pulse recorded 5 changes: Dynamic Templates feature removed (previously allowed generating and saving unique templates based on specific needs); Custom Apps feature added - allows building custom apps that map marketing tasks to company's unique processes to accelerate business impact; 50+ Templates feature removed (previously provided AI trained in over 50 specific skills from writing headlines to SEO optimized blog posts); Custom Workflows & Templates renamed to Custom Workflows & Apps; 80+ purpose-built marketing Apps feature added - enables every marketer to accelerate AI adoption with pre-built apps fine-tuned for marketing use-cases (Limited access on Creator/Pro plans, Unlimited on Business plan). Pulse files it as a product change (feature removed, feature added, feature change) with a downward direction. Pulse's latest capture (Jul 6, 2026) lists Pro at $59.
Jasper's previous recorded change was "Jasper Enhances Plan Features with AI Image Generation & Editing Tools" (Q3 2024). Jasper has been tracked since 2024-10-01.
In the same window Anyword, Grammarly and Notion also changed their Marketing & Content pricing pages. Those moves are listed further down, and the Pulse Agent can compare them side by side.
- — · FeatureFeature removed
Dynamic Templates feature removed (previously allowed generating and saving unique templates based on specific needs)
- Business · FeatureAdded
BeforeNot listed
After- allows building custom apps that map marketing tasks
- — · FeatureChangedwriting headlinesSEO optimized blog posts
- — · FeatureRenamed
BeforeCustom Workflows & Templates
AfterCustom Workflows & Apps
- Pro, Business · FeatureAdded
BeforeNo - enables every marketer
After- enables every marketer
| Plan | Field | Before | After | Change |
|---|---|---|---|---|
| — | Feature | Dynamic Templates feature removed (previously allowed generating and saving unique templates based on specific needs) | Feature removed | |
| Business | Feature | Not listed | - allows building custom apps that map marketing tasks | Added |
| — | Feature | writing headlines | SEO optimized blog posts | Changed |
| — | Feature | Custom Workflows & Templates | Custom Workflows & Apps | Renamed |
| Pro, Business | Feature | No - enables every marketer | - enables every marketer | Added |
Values as written on Jasper's public pricing page in the two captures Pulse compared; where the page states no number, the cells give the wording before and after.
Evidence
The two captures Pulse comparedFull-page captures of Jasper's pricing page (jasper.ai) from Oct 1, 2024 and Jan 1, 2025; the change is marked on the page, where - allows building custom apps that map marketing tasks now appears.
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Jasper, the last 90 days
Full history- Q3 2025packagingJasper Discontinues Creator Plan, Significantly Reducing Entry-Level Access to Services
- Q2 2025improvedJasper Introduces Dynamic Audiences Across All Plans, Enhancing AI Inputs for Users
- Q1 2025packagingJasper Removes Performance Analytics Feature from Business Plan, Enhancing Marketing Apps Capacity to 90+
- Q4 2024improvedJasper Introduces 80+ Purpose-Built Marketing Apps to Accelerate AI Adoption for Marketers · this change
- Q3 2024improvedJasper Enhances Plan Features with AI Image Generation & Editing Tools
Across Marketing & Content in the same window
All Marketing & Content changes- AnywordJan 11Anyword Business Plan Pricing Transitioned to Custom Pricing, Previously $499/Month
- GrammarlyJan 10Grammarly Introduces ROI Report to Enterprise Plan, Enhancing Value for Businesses
- NotionJan 10Notion Bundles AI Features into Paid Plans, Removing Standalone AI Add-On for Enhanced User Experience
Questions about this change
Did Jasper raise prices in January 2025?
No list-price increase was recorded between Oct 1, 2024 and Jan 1, 2025. The change Pulse detected was a product change: feature removed, feature added, feature change.
What changed on Jasper's pricing page between Oct 1, 2024 and Jan 1, 2025?
Dynamic Templates feature removed (previously allowed generating and saving unique templates based on specific needs); Business feature: Not listed → - allows building custom apps that map marketing tasks, added; feature: writing headlines → SEO optimized blog posts, changed; feature: Custom Workflows & Templates → Custom Workflows & Apps, renamed; Pro, Business feature: No - enables every marketer → - enables every marketer, added. Pulse compared the captures it took on Oct 1, 2024 and Jan 1, 2025; the before/after table above lists each item as written on the page.
How often does Jasper change its pricing?
Pulse recorded 1 other pricing-page change for Jasper in the 90 days before this one; the previous change was "Jasper Enhances Plan Features with AI Image Generation & Editing Tools" in Q3 2024; Jasper has been tracked since 2024-10-01.