Product change·Jun 15 → Jun 22, 2026·Week 26, 2026·Cybersecurity & Identity Management
Jamf shifts Mac plan focus to AI governance from endpoint security
What changed
Positioning
Jamf for Mac plan tagline updated from 'identity and endpoint security' to 'identity and native AI tool governance', reflecting a repositioning toward AI governance capabilities.
Before and after
Jun 15, 2026 vs Jun 22, 2026Pulse.
100%
What changed
Jamf for Mac plan tagline updated from 'identity and endpoint security' to 'identity and native AI tool governance', reflecting a repositioning toward AI governance capabilities.
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Week 9, 2026 · Jamf rebrands Small Business plan as Jamf NowJamf: per-device pricing hidden across all plans · Q2 2026
More from Jamf
Full history →- Q2 2026·packagingJamf: per-device pricing hidden across all plans
- Week 9, 2026·packagingJamf rebrands Small Business plan as Jamf Now
- Week 2, 2026·increaseJamf Raises Mac Management Price 25% to $12.50 Per Device
- Q4 2025·packagingJamf Increases Minimum Device Requirement from 25 to 250, Significantly Restructuring Pricing Commitment
- Q2 2025·improvedJamf Increases Minimum Device Requirement for Mac from 25 to 250, Raising Entry Barrier by 10x