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Ideogram
Toronto, Canada-based generative AI company founded 2022. Private. Operates in AI image generation and creative tools. Serves creators, designers, and businesses with text-to-image generation known for accurate text rendering.
Entry price
$15
Plus · /mo, billed annually
Plans tracked
7
no add-ons
Pricing changes
6
Latest Oct 19, 2026
Pricing model
Subscription + usage
Free tier available
Pricing Change History
6 changes20266 changes
Week 32 · Aug 3, 2026
Improvement
WeeklyPublished Aug 5, 2026
Ideogram: adds Canvas workspace + Extend editing feature
Two new capabilities added to the product: Canvas (multi-canvas workspace, 2 canvases on free tier / unlimited on paid plans) and Extend (image extension tool), both now listed in the feature comparison table.
Research Ideogram's pricing with the Pulse Agent
Ask anything about Ideogram's plans, packaging shifts, and how it compares across the market — answered live from verified data.
Ask the agentCurrent plans
Captured| Plan | Price |
|---|---|
| Free | Free |
| Plus | $15 /mobilled annually · $20 billed monthly |
| Team | $20 /user/mobilled annually · $30 billed monthly |
| Pro | $42 /mobilled annually · $60 billed monthly |
| Enterprise | Contact |
| Pay as you go | $0.01 per credit |
| Enterprise (Prepaid) | Contact |
Company Facts
CategoryAI & Machine Learning
Free tierYes
Employees51-100
Tracked sinceJul 15, 2026
Pricing last seenOct 19, 2026
Websiteideogram.ai
Pulse news about Ideogram
View all →How Ideogram compares with its peers
| Company | Entry price | Last change |
|---|---|---|
M Midjourney![]() | $8 /mo, billed annually | — |
M Microsoft![]() | $5 /user/mo, billed annually | Oct 19, 2026 |
C Canva![]() | $12 /mo, billed annually | Sep 14, 2026 |
R Runway![]() | $12 /mo, billed annually | Oct 20, 2026 |
L Leonardo.ai![]() | $12 /mo, billed annually | Oct 12, 2026 |
P Perplexity AI![]() | $17 /mo, billed annually | Oct 9, 2026 |
Ideogram pricing FAQ
- How much does Ideogram cost?
- Ideogram pricing starts at $15/mo on Plus, billed annually. Ideogram lists 7 plans on its pricing page; the Free plan is free.
- Does Ideogram have a free plan?
- Yes. Ideogram's Free plan is free; paid plans start at $15/mo on Plus, billed annually.
- What pricing model does Ideogram use?
- Ideogram uses subscription + usage pricing across 7 plans, with a free tier.
- When did Ideogram last change its pricing?
- Oct 19, 2026: Ideogram swaps Free plan for 1¢-per-credit Pay as you go, drops Team minimum.
- How often has Ideogram changed its pricing?
- Pulse has recorded 6 pricing changes for Ideogram since it started tracking on Jul 15, 2026; the pricing page was last captured on Oct 19, 2026.
- Who are Ideogram's pricing peers?
- Pulse compares Ideogram with Midjourney, Microsoft, Canva, Runway, Leonardo.ai and Perplexity AI.





