HiveMQ cuts free Lab tier to 25 connections, now a 30-day renewable license
What happened
Between the Sep 28, 2026 and Oct 5, 2026 captures of HiveMQ's pricing page, Pulse recorded 2 changes: HiveMQ Lab (free self-managed) limits cut from 100 connections / 100 msgs/sec to 25 connections / 25 msgs/sec; Lab now a free software license valid 30 days, renewed manually at no charge; tagline reframed to learning/evaluation on own infrastructure. Pulse files it as a packaging change (freemium change, limit decrease) with a downward direction. Pulse's latest capture (Nov 2, 2026) lists Launch at $299, Run at $499 and Starter at $0.34 hour + $0.80 million messages.
It lands 21 days after HiveMQ's previous change, "HiveMQ revamps enterprise tiers into Connect/Contextualize/Analyze/Act…" (Sep 14, 2026). HiveMQ has been tracked since 2026-07-07.
In the same window Google also changed their Cloud & DevOps pricing pages. Those moves are listed further down, and the Pulse Agent can compare them side by side.
- Lab · Free tierFreemium change
Lab now a free software license valid 30 days, renewed manually at no charge; tagline reframed to learning/evaluation on own infrastructure.
- Lab · LimitChanged
Before100 connections / 100 msgs/sec
After25 connections / 25 msgs/sec
| Plan | Field | Before | After | Change |
|---|---|---|---|---|
| Lab | Free tier | Lab now a free software license valid 30 days, renewed manually at no charge; tagline reframed to learning/evaluation on own infrastructure. | Freemium change | |
| Lab | Limit | 100 connections / 100 msgs/sec | 25 connections / 25 msgs/sec | Changed |
Values as written on HiveMQ's public pricing page in the two captures Pulse compared; where the page states no number, the cells give the wording before and after.
Evidence
The two captures Pulse comparedFull-page captures of HiveMQ's pricing page (www.hivemq.com) from Sep 28, 2026 and Oct 5, 2026; the change is marked near the top of the page, where "100 connections / 100 msgs/sec" becomes "25 connections / 25 msgs/sec".
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The two full-page captures with this change marked up are free with an account.
HiveMQ, the last 90 days
Full history- Oct 5, 2026packagingHiveMQ cuts free Lab tier to 25 connections, now a 30-day renewable license · this change
- Sep 14, 2026improvedHiveMQ revamps enterprise tiers into Connect/Contextualize/Analyze/Act…
Across Cloud & DevOps in the same window
All Cloud & DevOps changes- GoogleSep 7Google Workspace: promo discount cut from 50% to 30%/20% off
- GoogleOct 12Google Workspace swaps Gems for AI skills, rewords Gemini on Starter plan
- GoogleJul 6Google Vertexai delays Agent Gateway billing to July 13, extends free window
- GoogleJul 3Google Workspace: new Workspace Studio feature; AI Ultra Access dropped
- GoogleJul 3Google Cloud: AI Commerce Search pricing revealed ($2.50-$6.00/1000 queries)
Questions about this change
Did HiveMQ raise prices in October 2026?
No list-price increase was recorded between Sep 28, 2026 and Oct 5, 2026. The change Pulse detected was a packaging change: freemium change, limit decrease.
What changed on HiveMQ's pricing page between Sep 28, 2026 and Oct 5, 2026?
Lab now a free software license valid 30 days, renewed manually at no charge; tagline reframed to learning/evaluation on own infrastructure; Lab limit: 100 connections / 100 msgs/sec → 25 connections / 25 msgs/sec, changed. Pulse compared the captures it took on Sep 28, 2026 and Oct 5, 2026; the before/after table above lists each item as written on the page.
How often does HiveMQ change its pricing?
Pulse recorded 1 other pricing-page change for HiveMQ in the 90 days before this one; the previous change was "HiveMQ revamps enterprise tiers into Connect/Contextualize/Analyze/Act…" on Sep 14, 2026; HiveMQ has been tracked since 2026-07-07.
