DAT Freight & Analytics adds automated Load Recommendations to Carrier plan, no setup needed
What happened
Between the Jun 29, 2026 and Jul 6, 2026 captures of DAT Freight & Analytics's pricing page, Pulse recorded one change: Added a new 'Load Recommendations' feature bullet to the Carrier plan value-prop list, describing automated best-fit freight surfacing with no extra setup or filters. Pulse files it as a product change (feature added) with an upward direction. Pulse's latest capture (Oct 5, 2026) lists DAT One Standard at $59, DAT One Enhanced at $149, DAT One Express at $159, DAT One Pro at $169 and DAT One Select at $259.
This is the first pricing-page change Pulse has recorded for DAT Freight & Analytics. DAT Freight & Analytics has been tracked since 2026-05-21.
In the same window Holded, Threecolts, Shippo, Tatsoft and Smokeball also changed their Business Operations pricing pages. Those moves are listed further down, and the Pulse Agent can compare them side by side.
- Carrier · FeatureAdded
BeforeNot listed
After'Load Recommendations' feature bullet
| Plan | Field | Before | After | Change |
|---|---|---|---|---|
| Carrier | Feature | Not listed | 'Load Recommendations' feature bullet | Added |
Values as written on DAT Freight & Analytics's public pricing page in the two captures Pulse compared; where the page states no number, the cells give the wording before and after.
Evidence
The two captures Pulse comparedFull-page captures of DAT Freight & Analytics's pricing page (www.dat.com) from Jun 29, 2026 and Jul 6, 2026; the change is marked near the top of the page, where 'Load Recommendations' feature bullet now appears.
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The two full-page captures with this change marked up are free with an account.
DAT Freight & Analytics, pricing history
Full history- Oct 5, 2026packagingDAT Freight & Analytics swaps Revenue boosters tile for Keep email in-house push
- Aug 3, 2026increaseDAT Freight & Analytics One: Load board plan price increase ($54→$59 +3 more)
- Jul 6, 2026improvedDAT Freight & Analytics adds automated Load Recommendations to Carrier plan, no setup needed · this change
Across Business Operations in the same window
All Business Operations changes- HoldedOct 19Holded adds daily API request limits to plans and custom SMTP domains
- ThreecoltsOct 19Threecolts includes AI Operator agentic assistant in every plan
- ShippoOct 19Shippo Pro adds pick lists and scan-to-print for faster pick and pack
- TatsoftOct 19Tatsoft: New 'Start free' section: Designer unlimited, Runtime 4 hours per session, and perpetual free Community…
- SmokeballOct 19Smokeball renames 'Staff billing' to 'Split billing' in plan comparison
Questions about this change
Did DAT Freight & Analytics raise prices in July 2026?
No list-price increase was recorded between Jun 29, 2026 and Jul 6, 2026. The change Pulse detected was a product change: feature added.
What changed on DAT Freight & Analytics's pricing page between Jun 29, 2026 and Jul 6, 2026?
Carrier feature: Not listed → 'Load Recommendations' feature bullet, added. Pulse compared the captures it took on Jun 29, 2026 and Jul 6, 2026; the before/after table above lists each item as written on the page.
How often does DAT Freight & Analytics change its pricing?
Pulse recorded 0 other pricing-page changes for DAT Freight & Analytics in the 90 days before this one; DAT Freight & Analytics has been tracked since 2026-05-21.
