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Cohere
Pricing changeFeature addedPrice decreaseSep 28 → Oct 5, 2026 UTC

Cohere cuts Model Vault Embed pricing 25% with new Embed 5 Fast and Pro tiers

Detected Oct 4, 2026, 9:01 PM ETAI & Machine LearningDirection: down
The changePrice down 25%
BeforeSep 28 UTC$4.00
AfterOct 5 UTC$3.00
−25%
2 changes2 capturesSep 28 → Oct 5, 2026 UTCIncludes Oct 1first seen Oct 1

What happened

Between the Sep 28, 2026 and Oct 5, 2026 captures of Cohere's pricing page, Pulse recorded 2 changes: Model Vault Embed 4 Small replaced by Embed 5 Fast Small; hourly rate $4.00 to $3.00 and monthly $2,500 to $2,000 per instance; Embed 5 Fast Medium unchanged at $5.00/$3,250; New Embed 5 Pro model tier added to Model Vault: Small $3.00/hr ($2,000/mo) and Medium $5.00/hr ($3,250/mo). Pulse files it as a pricing change (feature added, price decrease) with a downward direction. Pulse's latest capture (Nov 15, 2026) lists Embed 5 Fast at $0.08 Input tokens, Embed 5 Pro at $0.12 Input tokens, Parse 5 at $1.50 Pages, Command R7B at $0.15 Output tokens + $3.75 Input tokens (per 100M tokens) and Rerank 5 Fast at $0.02 Rerank 5 tokens (per 1M tokens).

This weekly roll-up includes the change Pulse first recorded in a shorter period: "Cohere cuts Model Vault Small to $3/hr as Embed 5 replaces Embed 4" (Day 274, 2026, saved Oct 1, 2026). It is the same change, not a new one. Before that, Cohere's previous recorded change was "Cohere adds Parse 5 to Model Vault with Medium and XL tiered pricing" (Aug 28, 2026). Cohere has been tracked since 2024-12-01.

In the same window OpenAI, Together AI, Anthropic, Google and Metabase also changed their AI & Machine Learning pricing pages. Those moves are listed further down, and the Pulse Agent can compare them side by side.

  • Embed 5 ProFeature
    Added
    Not listedEmbed 5 Pro model tier
  • —Price
    −25%
    $4.00$3.00

Values as written on Cohere's public pricing page in the two captures Pulse compared; where the page states no number, the cells give the wording before and after.

Evidence

The two captures Pulse compared

Full-page captures of Cohere's pricing page (cohere.com) from Sep 28, 2026 and Oct 5, 2026; the change is marked around the middle of the page, where price reads $4.00 and then $3.00.

Sign in to see the evidence

The two full-page captures with this change marked up are free with an account.

Cohere, the last 90 days

Full history

Dates are the day each change was detected, Eastern time.

  1. Nov 8, 2026PackagingCohere moves Model Vault to per-GPU pricing, A100 from $2.25/hr promo
  2. Nov 4, 2026PackagingCohere moves Model Vault to per-GPU pricing, $1-$12.50/hr from L4 to GB200
  3. Oct 26, 2026Price decreaseCohere: Model Vault Rerank 4 Fast/Pro Medium renamed Rerank 5 and cut from $5.00/hr ($3,250/mo) to $4.00/hr…
  4. Oct 4, 2026Price decreaseCohere cuts Model Vault Embed pricing 25% with new Embed 5 Fast and Pro tiers This change
  5. Oct 1, 2026Price decreaseCohere cuts Model Vault Small to $3/hr as Embed 5 replaces Embed 4
  6. Aug 30, 2026PackagingCohere adds Parse 5 doc-parsing model, Medium $4/hr and XL $7/hr tiers
  7. Aug 28, 2026PackagingCohere adds Parse 5 to Model Vault with Medium and XL tiered pricing

Across AI & Machine Learning in the same window

All AI & Machine Learning changes
  1. OpenAIOct 5OpenAI API halves GPT-6.1 Sol cached input price to $0.10 per 1M tokens
  2. Together AIOct 5Together AI adds Tev1 4B Experimental at $0.04 input with free output
  3. AnthropicSep 28Anthropic API: Opus 5.5 launches, replaces Opus 5 as flagship
  4. GoogleSep 7Google Workspace: promo discount cut from 50% to 30%/20% off
  5. MetabaseAug 24Metabase quietly reveals Enterprise-only paid air-gapped deployment option

Questions about this change

Did Cohere raise prices in October 2026?

No — prices went down. Between Sep 28, 2026 and Oct 5, 2026 UTC Cohere's pricing page showed 1 price cut: $4.00 → $3.00 (−25%).

What changed on Cohere's pricing page between Sep 28, 2026 and Oct 5, 2026 UTC?

Embed 5 Pro feature added: Embed 5 Pro model tier; price: $4.00 → $3.00 (−25%). Pulse compared the captures it took on Sep 28, 2026 and Oct 5, 2026 UTC; the before/after table above lists each item as written on the page.

How often does Cohere change its pricing?

This weekly roll-up includes the change Pulse first recorded in Day 274, 2026 (saved Oct 1, 2026), not a new one; Pulse recorded 1 other pricing-page change for Cohere in the 90 days before this one; the previous change was "Cohere adds Parse 5 to Model Vault with Medium and XL tiered pricing" on Aug 28, 2026; Cohere has been tracked since 2024-12-01.