Vercel unlocks OWASP managed firewall on Pro for Priority projects

WHY IT MATTERS

Bundling security capability that used to require custom Enterprise pricing into a flat-rate tier raises the baseline for what a $20/mo plan should include. Watch whether Vercel keeps shipping security features onto Pro at this pace, and whether competitors respond by unlocking their own managed rulesets below the Enterprise tier.

BY THE NUMBERS

• OWASP Core Ruleset: unavailable (—) → included on Pro
• 3rd Vercel pricing change in 8 days
• 11 Vercel changes in the last 90 days (~11-day avg gap)
• Feature additions: 7 of Vercel's last 8 tracked changes

THEIR RATIONALE

This is Vercel's third pricing-page change in 8 days, all inside its security/observability rows — Tracing Spans beta pricing on Sep 24-25, a Speed Insights split on Sep 28, and now OWASP for Pro. Vercel is moving unusually fast (11 changes in the last 90 days, about one every 11 days), and gating the ruleset to 'Priority projects' rather than opening it to all Pro users points to a metered rollout rather than a blanket giveaway.

THE SIGNAL

Vercel has added a feature in 7 of its last 8 tracked changes, more than any other event type in its mix — this OWASP move continues that pattern rather than breaking it. Feature additions are also the single most common move across the whole index (183 changes among 168 companies in the last 180 days, 16% of everything tracked), so the move itself isn't rare. What stands out is the target: pushing managed-firewall protection, historically an Enterprise-only or paid add-on, down into the $20 Pro tier — narrowing the security gap between self-serve and enterprise plans as platforms compete on out-of-the-box protection for AI-driven traffic.

IN CONTEXT

This is Vercel's third pricing-page change in eight days: Tracing Spans metered pricing landed Sep 25, then Speed Insights split into free and paid tiers on Sep 28, and now OWASP Core Ruleset protection moves from Enterprise-only to Pro. Feature additions dominate Vercel's own history — 7 of its last 8 tracked moves — and the pattern is common index-wide too, with 183 changes across 168 companies adding features in the last 180 days, Mintlify among the other repeat movers. What's notable is the direction: managed firewall coverage that used to require custom Enterprise pricing is now bundled into the $20 Pro tier, gated only to 'Priority projects' rather than opened to every Pro account.