Runway drops Max plan's expired Unlimited Wan 3.0 promo, prices hold
By Rob Litterst, Co-founder, PricingSaaS
Published Last updated
Runway’s pricing page · Change detected
What changed
Runway removed the limited-time promo banner 'Unlimited Wan 3.0 & Wan 3.0 Prime in Tool Mode until October 18' from the Max plan now that it has expired. Max's plan price and credit allowance are unchanged.
Why it matters
Nothing here changes what Max costs or includes long-term — it's a clean expiration, not a quiet price hold-back. Watch whether Runway follows with a new time-boxed offer on a newer model, and whether Wan 3.0 access eventually becomes a standing Max feature instead of a rotating perk.
In context
The Unlimited Wan 3.0 promo lived a short life: Runway added it to Max on Oct 15 with an explicit October 18 cutoff, and this change simply clears the banner now that the date has passed. It's a pattern Runway has run before — a Seedance 2.5 launch promo was pulled the same way in August after its own deadline. Clean promo expirations are a minority move across the index: 47 of 1,995 tracked changes in the last 180 days (2.4%), a group that also includes Bolt and Together ending their own promos within the same week. With prices and credits untouched, this reads as routine page hygiene rather than a strategy shift.