Workiz refocuses Ultimate plan messaging toward multi-crew operations
What happened
Between the Jun 2, 2026 and Jun 8, 2026 captures of Workiz's pricing page, Pulse recorded one change: Ultimate plan tagline updated from 'Tailored for big companies and growing teams' to 'Built for mid size & big companies, growing teams running multiple crews and locations'; FAQ Q3 updated from enterprise/franchise focus to audience size focus. Pulse files it as a product change (positioning) with a neutral direction. Pulse's latest capture (Aug 24, 2026) lists Standard at $55 and Pro at $65.
It lands 8 days after Workiz's previous change, "Workiz drops entry plan, raises extra-user fees up to 20%" (Jun 2, 2026). Before that Pulse recorded "Workiz hides pricing for Kickstart, Standard, and Pro plans" (May 27, 2026), "Workiz reveals plan prices, drops quote-only model for field service" (May 18, 2026) and "Workiz drops public pricing, shifts all plans to Request Pricing" (May 11, 2026). Workiz has been tracked since 2024-10-01.
In the same window Jobber and Zapier also changed their Workforce Management pricing pages. Those moves are listed further down, and the Pulse Agent can compare them side by side.
- Ultimate · PositioningChanged
Before'Tailored for big companies and growing teams'
After'Built
| Plan | Field | Before | After | Change |
|---|---|---|---|---|
| Ultimate | Positioning | 'Tailored for big companies and growing teams' | 'Built | Changed |
Values as written on Workiz's public pricing page in the two captures Pulse compared; where the page states no number, the cells give the wording before and after.
Evidence
The two captures Pulse comparedFull-page captures of Workiz's pricing page (workiz.com) from Jun 2, 2026 and Jun 8, 2026; the change is marked near the top of the page, where "'Tailored for big companies and growing teams'" becomes "'Built".
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The two full-page captures with this change marked up are free with an account.
Workiz, the last 90 days
Full history- Aug 24, 2026packagingWorkiz axes disclosed per-seat overage fees, all plans now quote-only
- Jun 10, 2026packagingWorkiz refocuses Ultimate plan messaging toward multi-crew operations · this change
- Jun 2, 2026packagingWorkiz drops entry plan, raises extra-user fees up to 20%
- May 27, 2026packagingWorkiz hides pricing for Kickstart, Standard, and Pro plans
- May 18, 2026packagingWorkiz reveals plan prices, drops quote-only model for field service
- May 11, 2026packagingWorkiz drops public pricing, shifts all plans to Request Pricing
- May 4, 2026packagingWorkiz Unveils Tiered Pricing Starting at $225/mo for Field Service Teams
- Apr 24, 2026improvedWorkiz Drops Public Pricing, Shifts All Plans to Request-Based Model
Across Workforce Management in the same window
All Workforce Management changes- JobberJun 9Jobber slashes annual plan prices up to 15% through June 14
- ZapierMay 18Zapier expands MCP app integrations to 9,000+ across platform
- JobberJun 1Jobber ends 35% promo as annual plan prices revert to standard
- JobberMay 18Jobber annual discount jumps from 15% to 35% off through May 29
- JobberMay 11Jobber cuts annual plan rates to $27/mo ahead of May 17 deadline
Questions about this change
Did Workiz raise prices in June 2026?
No list-price increase was recorded between Jun 2, 2026 and Jun 8, 2026. The change Pulse detected was a product change: positioning.
What changed on Workiz's pricing page between Jun 2, 2026 and Jun 8, 2026?
Ultimate positioning: 'Tailored for big companies and growing teams' → 'Built, changed. Pulse compared the captures it took on Jun 2, 2026 and Jun 8, 2026; the before/after table above lists each item as written on the page.
How often does Workiz change its pricing?
Pulse recorded 7 other pricing-page changes for Workiz in the 90 days before this one; the previous change was "Workiz drops entry plan, raises extra-user fees up to 20%" on Jun 2, 2026; Workiz has been tracked since 2024-10-01.
