Surfshark raises plan prices up to 20% as birthday deal ends
What happened
Between the May 4, 2026 and May 11, 2026 captures of Surfshark's pricing page, Pulse recorded one change: Birthday deal promotion ended; Starter 24mo rate rose $1.78→$1.99/mo (+12%), One $2.08→$2.49/mo (+20%); savings badges dropped from 88%→87% (Starter) and 88%→86% (One). Pulse files it as a pricing change (price increase) with an upward direction. Pulse's latest capture (Oct 19, 2026) lists Surfshark Starter at $2.49, Surfshark One at $2.49 and Surfshark One+ at $3.99.
It lands 18 days after Surfshark's previous change, "Surfshark Cuts Starter and One Plan Prices Up to 8.8% on 2-Year Plans" (Apr 24, 2026). Before that Pulse recorded "Surfshark slashes discounts on Starter and One plans for limited time" (Apr 13, 2026), "Surfshark Cuts Starter and One Plan Prices, Boosts Discounts to 88%" (Apr 1, 2026) and "Surfshark Slashes 24-Month Plan Prices Up to 11% Across All Tiers" (Apr 3, 2026). Surfshark has been tracked since 2024-10-01.
In the same window ExpressVPN, NordVPN, CyberGhost VPN and Hotspot Shield also changed their Cybersecurity & Identity Management pricing pages. Those moves are listed further down, and the Pulse Agent can compare them side by side.
- — · Price+12%$1.78$1.99/mo
| Plan | Field | Before | After | Change |
|---|---|---|---|---|
| — | Price | $1.78 | $1.99/mo | +12% |
Values as written on Surfshark's public pricing page in the two captures Pulse compared; where the page states no number, the cells give the wording before and after.
Evidence
The two captures Pulse comparedFull-page captures of Surfshark's pricing page (surfshark.com) from May 4, 2026 and May 11, 2026; the change is marked near the top of the page, where price reads $1.78 and then $1.99/mo.
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The two full-page captures with this change marked up are free with an account.
Surfshark, the last 90 days
Full history- Sep 7, 2026increaseSurfshark One price rises to $2.79/mo as intro discount narrows to 85%
- Aug 24, 2026decreaseSurfshark cuts One plan to $2.49/mo, swaps bundled Search for Scam protection
- Jun 19, 2026increaseSurfshark raises prices up to 25% across all subscription tiers
- May 12, 2026increaseSurfshark raises plan prices up to 20% as birthday deal ends · this change
- Apr 24, 2026decreaseSurfshark Cuts Starter and One Plan Prices Up to 8.8% on 2-Year Plans
- Apr 13, 2026packagingSurfshark slashes discounts on Starter and One plans for limited time.
- Apr 1, 2026packagingSurfshark Cuts Starter and One Plan Prices, Boosts Discounts to 88%
- Apr 3, 2026decreaseSurfshark Slashes 24-Month Plan Prices Up to 11% Across All Tiers
- Week 10, 2026increaseSurfshark One+ jumps 19% to $4.99/mo as 24-month discount shrinks
- Feb 24, 2026increaseSurfshark One monthly plan rises 9% to $2.49, discount dips to 86%
Across Cybersecurity & Identity Management in the same window
All Cybersecurity & Identity Management changes- ExpressVPNMay 12ExpressVPN raises all plan prices 25%, slashes promo discounts
- NordVPNMay 5NordVPN drops $1M/$100K insurance specifics from Prime plan card
- CyberGhost VPNApr 1CyberGhost VPN Drops 2-Year Plan to $2.03/mo in Spring Sale
- Hotspot ShieldMar 17Hotspot Shield launches Spring Sports Showdown with 25% off Premium
Questions about this change
Did Surfshark raise prices in May 2026?
Yes. Pulse captured Surfshark's pricing page on May 4, 2026 and again on May 11, 2026 and recorded 1 price increase: $1.78 → $1.99/mo (+12%).
What changed on Surfshark's pricing page between May 4, 2026 and May 11, 2026?
Price: $1.78 → $1.99/mo (+12%). Pulse compared the captures it took on May 4, 2026 and May 11, 2026; the before/after table above lists each item as written on the page.
How often does Surfshark change its pricing?
Pulse recorded 6 other pricing-page changes for Surfshark in the 90 days before this one; the previous change was "Surfshark Cuts Starter and One Plan Prices Up to 8.8% on 2-Year Plans" on Apr 24, 2026; Surfshark has been tracked since 2024-10-01.