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HomeObservableAll changesMoved the $10/mo viewer add-on changed
ObservablePackaging change · Package change · Feature change · Metric change · Aug 31 → Sep 7, 2026

Observable relaunches pricing with $40 Team tier, Pro CTA now Coming soon

Verified Sep 7, 2026Data & AnalyticsDirection: neutral
The changemoved the $10/mo viewer add-on — changed.
Before · Aug 31Pro
After · Sep 7Team-only
changed
3 changes2 capturesAug 31, 2026 → Sep 7, 2026

What happened

Between the Aug 31, 2026 and Sep 7, 2026 captures of Observable's pricing page, Pulse recorded 3 changes: Observable relaunched pricing: added Team ($40/editor/mo) and Enterprise (custom) plans, moved the $10/mo viewer add-on from Pro to Team-only, and switched Pro's CTA to 'Coming soon'; 'Use AI Assist in notebooks', previously listed as an unlimited/included feature on Free and Pro, was replaced by a token-metered 'Agent' feature with daily quotas that scale by plan tier; New quantified usage limi. In detail: New quantified usage limits introduced in the comparison table: File attachments (1GB/mo individuals, 1GB/editor/mo Team) and Compute (50 min/mo Pro, 50 min/editor/mo Team), both Custom for Enterprise. Pulse files it as a packaging change (package change, feature change, metric change) with a neutral direction. Pulse's latest capture (Nov 2, 2026) lists Pro at $22, Team at $40 and Private viewers at $10.

This is the first pricing-page change Pulse has recorded for Observable. Observable has been tracked since 2026-07-05.

In the same window JetBrains, Metabase and Tableau also changed their Data & Analytics pricing pages. Those moves are listed further down, and the Pulse Agent can compare them side by side.

“Observablehq” is the name Observable’s pricing page uses; Pulse files the change under Observable, the company it tracks.

  • Team, Enterprise, Pro · PackagingChanged
    ProTeam-only
  • Pro · FeatureFeature change

    'Use AI Assist in notebooks', previously listed as an unlimited/included feature on Free and Pro, was replaced by a token-metered 'Agent' feature with daily quotas that scale by plan tier.

  • Team, Pro, Enterprise · Pricing modelAdded

    BeforeNo quantified usage limits

    Afterquantified usage limits

Values as written on Observable's public pricing page in the two captures Pulse compared; where the page states no number, the cells give the wording before and after.

Evidence

The two captures Pulse compared

Full-page captures of Observable's pricing page (observablehq.com) from Aug 31, 2026 and Sep 7, 2026; the change is marked around the middle of the page, where "Pro" becomes "Team-only".

Sign in to see the evidence

The two full-page captures with this change marked up are free with an account.

Observable, pricing history

Full history
  1. Sep 28, 2026improvedObservable opens Team plan self-serve, ending "coming soon" wait
  2. Sep 7, 2026packagingObservable relaunches pricing with $40 Team tier, Pro CTA now Coming soon · this change

Across Data & Analytics in the same window

All Data & Analytics changes
  1. JetBrainsAug 31JetBrains: Added multi-year billing with 2–3 year price-freeze guarantee
  2. MetabaseAug 24Metabase quietly reveals Enterprise-only paid air-gapped deployment option
  3. TableauJul 27Tableau: capacity/compute-based pricing introduced

Questions about this change

Did Observable raise prices in September 2026?

No list-price increase was recorded between Aug 31, 2026 and Sep 7, 2026. The change Pulse detected was a packaging change: package change, feature change, metric change.

What changed on Observable's pricing page between Aug 31, 2026 and Sep 7, 2026?

Team, Enterprise, Pro packaging: Pro → Team-only, changed; 'Use AI Assist in notebooks', previously listed as an unlimited/included feature on Free and Pro, was replaced by a token-metered 'Agent' feature with daily quotas that scale by plan tier; Team, Pro, Enterprise pricing model: No quantified usage limits → quantified usage limits, added. Pulse compared the captures it took on Aug 31, 2026 and Sep 7, 2026; the before/after table above lists each item as written on the page.

How often does Observable change its pricing?

Pulse recorded 0 other pricing-page changes for Observable in the 90 days before this one; Observable has been tracked since 2026-07-05.