Givingfuel Restructures Pricing with New Three-Tier Model: Introduces $0 Starter Plan and $59 Pro Plan as Most Popular Option
What happened
Between the Apr 1, 2025 and Jul 6, 2025 captures of Givingfuel's pricing page, Pulse recorded 10 changes: Starter plan introduced at $0/month with 2% platform fee + standard payment processing fees; Text Messaging add-on introduced at $19/month + $0.04/text for Starter and Pro plans (unlimited in All-In); Email Blasts add-on introduced at $0.02/recipient for Starter and Pro plans (unlimited in All-In); Platform fee increased from 1.5% to 2% for pay-as-you-raise model; Email Automation add-on introduced at $9/month + $0.02/recipient for Starter and Pro plans (unlimited in All-In); Global currency support added to Pro plan (not available in Starter); GivingFuel restructured from single All-In plan to three-tier pricing: Starter (pay-as-you-raise with 2% fee), Pro ($59/month subscription), and All-In (donor-funded model); Pro plan introduced at $59/month + standard payment processing fees (marked as most popular); Contact Enrichment add-on introduced at $9/month + $0.10/contact enriched for Starter and Pro plans (unlimited in All-In); Multiple Gateway Options added to Pro plan. Pulse files it as a pricing change (new plan, new add-on, discount change, feature added, package change) with an upward direction. Pulse's latest capture (Jun 15, 2026) lists Starter at $9, All-In at $59 and Enterprise at $299.
Givingfuel's previous recorded change was "Givingfuel Transitions to All-In Plan: Free Access with Optional 1.5% Donor-Covered Fees, Discontinuing All Previous Subscription Tiers" (Q1 2025). Givingfuel has been tracked since 2023-12-10.
In the same window GiveWP and Stripe also changed their Business Operations pricing pages. Those moves are listed further down, and the Pulse Agent can compare them side by side.
- Starter · PlanAddedNo Starter planStarter plan
- Starter, All-In · Add-onAddedNo Text Messaging add-onText Messaging add-on
- Starter, All-In · Add-onAddedNo Email Blasts add-onEmail Blasts add-on
- — · Discount+33%1.5%2%
- Starter, All-In · Add-onAdded
BeforeNo Email Automation add-on
AfterEmail Automation add-on
- Starter · FeatureAdded
BeforeNo Global currency support
AfterGlobal currency support
- All-In, Starter · PackagingChangedsingle All-In planthree-tier pricing
- Pro · PlanAddedNo Pro planPro plan
- Starter, All-In · Add-onAdded
BeforeNo Contact Enrichment add-on
AfterContact Enrichment add-on
- Pro · FeatureAdded
BeforeNo Multiple Gateway Options
AfterMultiple Gateway Options
| Plan | Field | Before | After | Change |
|---|---|---|---|---|
| Starter | Plan | No Starter plan | Starter plan | Added |
| Starter, All-In | Add-on | No Text Messaging add-on | Text Messaging add-on | Added |
| Starter, All-In | Add-on | No Email Blasts add-on | Email Blasts add-on | Added |
| — | Discount | 1.5% | 2% | +33% |
| Starter, All-In | Add-on | No Email Automation add-on | Email Automation add-on | Added |
| Starter | Feature | No Global currency support | Global currency support | Added |
| All-In, Starter | Packaging | single All-In plan | three-tier pricing | Changed |
| Pro | Plan | No Pro plan | Pro plan | Added |
| Starter, All-In | Add-on | No Contact Enrichment add-on | Contact Enrichment add-on | Added |
| Pro | Feature | No Multiple Gateway Options | Multiple Gateway Options | Added |
Values as written on Givingfuel's public pricing page in the two captures Pulse compared; where the page states no number, the cells give the wording before and after.
Evidence
The two captures Pulse comparedFull-page captures of Givingfuel's pricing page (givingfuel.com) from Apr 1, 2025 and Jul 6, 2025; the change is marked on the page, where Starter plan now appears.
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Givingfuel, the last 90 days
Full history- Week 7, 2026packagingGivingfuel drops Industry-Leading Value claim, simplifies hero messaging
- Jan 10, 2026packagingGivingfuel Discontinues Free All-In Plan, Introduces Subscription-Based Model with Tiered Pricing and New Enterprise Option
- Q3 2025packagingGivingfuel Introduces Custom Domains Add-On for $150/Year Across All Pricing Tiers
- Q2 2025packagingGivingfuel Restructures Pricing with New Three-Tier Model: Introduces $0 Starter Plan and $59 Pro Plan as Most Popular Option · this change
- Q1 2025packagingGivingfuel Transitions to All-In Plan: Free Access with Optional 1.5% Donor-Covered Fees, Discontinuing All Previous Subscription Tiers
Across Business Operations in the same window
All Business Operations changes- GiveWPOct 26GiveWP drops Pro/Elite for per-site bundles from $350 with Events Calendar, LearnDash, Kadence
- StripeOct 19Stripe Data Pipeline adds Postgres database sync tier
- GiveWPOct 19GiveWP drops $199 Essentials plan, leaving Pro and Elite tiers only
- StripeOct 14Stripe Data Pipeline adds real-time Postgres sync at $0.0025 per row
- StripeOct 5Stripe adds card cashback to Treasury, launches $329 Reader T600
Questions about this change
Did Givingfuel raise prices in July 2025?
No list-price increase was recorded between Apr 1, 2025 and Jul 6, 2025. The change Pulse detected was a pricing change: new plan, new add-on, discount change, feature added, package change.
What changed on Givingfuel's pricing page between Apr 1, 2025 and Jul 6, 2025?
Starter plan: No Starter plan → Starter plan, added; Starter, All-In add-on: No Text Messaging add-on → Text Messaging add-on, added; Starter, All-In add-on: No Email Blasts add-on → Email Blasts add-on, added; discount: 1.5% → 2% (+33%); Starter, All-In add-on: No Email Automation add-on → Email Automation add-on, added; Starter feature: No Global currency support → Global currency support, added; All-In, Starter packaging: single All-In plan → three-tier pricing, changed; Pro plan: No Pro plan → Pro plan, added; Starter, All-In add-on: No Contact Enrichment add-on → Contact Enrichment add-on, added; Pro feature: No Multiple Gateway Options → Multiple Gateway Options, added. Pulse compared the captures it took on Apr 1, 2025 and Jul 6, 2025; the before/after table above lists each item as written on the page.
How often does Givingfuel change its pricing?
Pulse recorded 1 other pricing-page change for Givingfuel in the 90 days before this one; the previous change was "Givingfuel Transitions to All-In Plan: Free Access with Optional 1.5% Donor-Covered Fees, Discontinuing All Previous Subscription Tiers" in Q1 2025; Givingfuel has been tracked since 2023-12-10.
