Evoto: Peak Season discount cut from up to 25% to flat 10%, promo bundle removed
What happened
Between the Jul 20, 2026 and Jul 27, 2026 captures of Evoto's pricing page, Pulse recorded 2 changes: Peak Season promotion discount reduced from tiered 25%/20%/15% off to a flat 10% off across all 5 annual plans; first-year prices rose (Starter $67→$80, Basic $112→$134, list prices unchanged). Promotional Creator Growth Bundle discontinued — free background assets, AI Lab uses, Video vCredits, and cloud storage access no longer offered as a purchase bonus. In detail: Peak Season promotion discount reduced from tiered 25%/20%/15% off to a flat 10% off across all annual plans; first-year prices rose accordingly (Starter $67→$80, Basic $112→$134); list prices ($89, $149...) unchanged. Confirmed visually in before/after screenshots; Promotional 'Creator Growth Bundle' removed — free background assets, AI Lab uses, Evoto Video vCredits, and cloud storage access no longer offered as a purchase bonus. Pulse files it as a pricing change (discount change, feature removed) with a downward direction. Pulse's latest capture (Oct 26, 2026) lists Starter Plan at $7.42, Basic Plan at $12.42, Basic Plus Plan at $20.17, Standard Plan at $43.42 and 200 Credits Pack at $49 subscription.
It lands 132 days after Evoto's previous change, "Removed FW2026 promotional offer (500GB cloud space + AI-powered culling tools for new signups)" (Mar 17, 2026). Before that Pulse recorded "Evoto Unveils Standard Plan Annual Pricing at $521, Offering 10% Discount from Previous $579" (Q3 2025) and "Evoto Expands Basic Plus Plan Device Support from 3 to 4 Devices" (Q2 2025). Evoto has been tracked since 2024-11-17.
In the same window Fotor, Adobe, Canva and Pixlr also changed their Marketing & Content pricing pages. Those moves are listed further down, and the Pulse Agent can compare them side by side.
- — · Discount+19%$67$80
- — · FeatureRemoved
Before— free background assets
AfterNo — free background assets
| Plan | Field | Before | After | Change |
|---|---|---|---|---|
| — | Discount | $67 | $80 | +19% |
| — | Feature | — free background assets | No — free background assets | Removed |
Values as written on Evoto's public pricing page in the two captures Pulse compared; where the page states no number, the cells give the wording before and after.
Evidence
The two captures Pulse comparedFull-page captures of Evoto's pricing page (evoto.ai) from Jul 20, 2026 and Jul 27, 2026; the change is marked near the top of the page, where discount reads $67 and then $80.
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The two full-page captures with this change marked up are free with an account.
Evoto, pricing history
Full history- Sep 28, 2026improvedEvoto: Asset Hub Membership added to all annual plans
- Aug 31, 2026packagingEvoto: new Enterprise contact-sales tier added
- Aug 3, 2026packagingEvoto: 7-Day Free Trial added for Starter/Basic/Basic Plus plans
- Jul 27, 2026packagingEvoto: Peak Season discount cut from up to 25% to flat 10%, promo bundle removed · this change
- Mar 17, 2026packagingRemoved FW2026 promotional offer (500GB cloud space + AI-powered culling tools for new signups)
- Q3 2025improvedEvoto Unveils Standard Plan Annual Pricing at $521, Offering 10% Discount from Previous $579
- Q2 2025improvedEvoto Expands Basic Plus Plan Device Support from 3 to 4 Devices
Across Marketing & Content in the same window
All Marketing & Content changes- FotorJul 13Fotor adds Seedream 5.0 Pro, growing AI image model lineup to 22
- AdobeJul 3Adobe Creativecloud CC: added Firefly Pro Plus + Acrobat Express, cut Stock AI Studio price + 2 more
- CanvaJul 2Canva: new AI 2.0, AI connectors, Components + Offline features added
- PixlrMay 27Pixlr launches Ultra plan at $24.99/month with 10,000 AI credits
Questions about this change
Did Evoto raise prices in July 2026?
No list-price increase was recorded between Jul 20, 2026 and Jul 27, 2026. The change Pulse detected was a pricing change: discount change, feature removed.
What changed on Evoto's pricing page between Jul 20, 2026 and Jul 27, 2026?
Discount: $67 → $80 (+19%); feature: — free background assets → No — free background assets, removed. Pulse compared the captures it took on Jul 20, 2026 and Jul 27, 2026; the before/after table above lists each item as written on the page.
How often does Evoto change its pricing?
Pulse recorded 0 other pricing-page changes for Evoto in the 90 days before this one; the previous change was "Removed FW2026 promotional offer (500GB cloud space + AI-powered culling tools for new signups)" on Mar 17, 2026; Evoto has been tracked since 2024-11-17.
