DoorDash rolls out 0% intro commission for new restaurant partners
What happened
Between the May 4, 2026 and May 11, 2026 captures of DoorDash's pricing page, Pulse recorded 2 changes: 6% pickup rate now explicitly shown in each plan card for all three plans; previously only disclosed in page footnotes. New plan layout with 'Delivery' and 'Pickup' rate lines per plan; 0% intro commission rates added: Basic gets 0% for first 7 days (then 15%), Plus and Premier get 0% for first 30 days (then 25%/30% delivery). Pulse files it as a pricing change (package change, discount added) with a neutral direction. Pulse's latest capture (Jun 29, 2026) lists Premier at 6% pickup commission + 30% delivery commission, Basic at 6% pickup commission + 15% delivery commission and Plus at 6% pickup commission + 25% delivery commission.
This is the first pricing-page change Pulse has recorded for DoorDash. DoorDash has been tracked since 2026-05-01.
In the same window Seamless.AI, Squarespace and Toast also changed their Business Operations pricing pages. Those moves are listed further down, and the Pulse Agent can compare them side by side.
- All plans · PackagingPackage change
6% pickup rate now explicitly shown in each plan card for all three plans; previously only disclosed in page footnotes. New plan layout with 'Delivery' and 'Pickup' rate lines per plan.
- Basic, Plus, Premier · DiscountAdded
BeforeNo intro commission rates
After0% intro commission rates
| Plan | Field | Before | After | Change |
|---|---|---|---|---|
| All plans | Packaging | 6% pickup rate now explicitly shown in each plan card for all three plans; previously only disclosed in page footnotes. New plan layout with 'Delivery' and 'Pickup' rate lines per plan. | Package change | |
| Basic, Plus, Premier | Discount | No intro commission rates | 0% intro commission rates | Added |
Values as written on DoorDash's public pricing page in the two captures Pulse compared; where the page states no number, the cells give the wording before and after.
Evidence
The two captures Pulse comparedFull-page captures of DoorDash's pricing page (merchants.doordash.com) from May 4, 2026 and May 11, 2026; the change is marked near the top of the page, where 0% intro commission rates now appears.
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The two full-page captures with this change marked up are free with an account.
Across Business Operations in the same window
All Business Operations changesQuestions about this change
Did DoorDash raise prices in May 2026?
No list-price increase was recorded between May 4, 2026 and May 11, 2026. The change Pulse detected was a pricing change: package change, discount added.
What changed on DoorDash's pricing page between May 4, 2026 and May 11, 2026?
6% pickup rate now explicitly shown in each plan card for all three plans; previously only disclosed in page footnotes. New plan layout with 'Delivery' and 'Pickup' rate lines per plan; Basic, Plus, Premier discount: No intro commission rates → 0% intro commission rates, added. Pulse compared the captures it took on May 4, 2026 and May 11, 2026; the before/after table above lists each item as written on the page.
How often does DoorDash change its pricing?
Pulse recorded 0 other pricing-page changes for DoorDash in the 90 days before this one; DoorDash has been tracked since 2026-05-01.